I'm wondering what the forces are behind the success of anime, and the larger scope of modern Japanese pop culture.
A particular interest in Japanese culture isn't a new thing. I remember reading in some book "The Japanese Have a Word For It" that late 19th century French impressionist artwork was partially inspired by woodblock prints. It was briefly fashionable among the rich to collect Japanese artwork (the original otakus/weaboos?!), and originally that was introduced in the form of wrapping paper (for gifts etc). Also it should be noted that Japan was mostly closed off until mid-19th century, so people were quick to adopt an interest.
I never really noticed any pattern among people interested in Japan other than internet usage. The few people I've known of that showed interest were basically just anyone that wasn't too ethnocentric and willing to try out new things.
As I understand it, manga artists didn't really have an audience outside of Japan until the internet allowed an international audience. It would be interesting to see some statistics on the entertainment industry in Japan throughout the years and seeing what happened around the mid-90s.
Anyway, so why do you guys think J-pop culture has been successful? I know the title says "What makes anime so appealing?", because it seems like that's usually what people are first exposed to.

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