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Toyota × Street Fighter II

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Toyota have recruited the aid of the revered Street Fighter II to promote their 2017 C-HR vehicle, releasing a promotional video featuring the coveted car savagely brutalizing one of the game’s renowned fighters for once, instead of the other way around.

The humorous crossover promotion:

https://www.youtube.com/watch?v=exDTaMMXgqo

Toyota may be taking a page out of Ford’s book in terms of utilizing popular franchises in an attempt to generate more sales…

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