McAnime Invades McDonald’s

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Fast food king McDonald’s – suffering from terrible mismanagement in its Japanese province – has now turned to the glory of anime as a means of promoting weight-boosting burgers, with the ad glorifying its minimum wage McJobs as best it can.

The surprisingly emotional PV:

Such campaigns (not all that rare these days) certainly demonstrate how popular anime has become as a medium for promotion, although how effective they are is another matter.


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