Domino’s Miku Pizza Demand “10 Times Expected”
- Categories: Anime, News
- Date: Mar 14, 2013 00:10 JST
- Tags: Food, Hatsune Miku, Image Gallery, Internet, Itasha, Marketing, Vocaloid
Top pizzeria Domino’s has conceded that its new Hatsune Miku tie-up was successful beyond its wildest imaginings, with otaku driven into a pizza munching frenzy by all the Miku goodies they are providing.
One of Domino’s Japan’s directors has already been interviewed regarding the success of the promotion:
How was the reaction?
Much greater than anticipated. It’s embarrassing to admit, but the demand for the Miku pizza boxes vastly exceeded the number we prepared… at some outlets demand was over ten times our projections.
It is easy to see why, given the impressive level of effort Domino’s have put into the promotion:
Spring also sees FamilyMart getting in on the action with the aid of the lovely Sakura Miku:
Omake:



















































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One miku in a pizza box please.
Good thing i ordered mine with all toppings.
Really? I would think one would specifically want w=one with conspicuously *less* "toppings".... (^ ω - )b
In the immortal words of Phillip J. Fry, "I could eat.. and fertilize."
Well, by toppings, you could have "accessories". I know I wouldn't say no to a Miku with kitty ears and tail!
i'd like mine without a top
less than 35% lithium and less than 40% silicon by volume
Apparently Miku is less then 50% sodium by volume.
I guess Miku is powered by sodium ion batteries that or she has a lot of salt.
It only says less than; it doesn't specify how much less. Less than 10% by volume is still less than 50% too.
And zero too. Zero is a percentaje
arent they burnt out yet?
Would you like an extra vocaloid with that order?
yes, some Rin with DFC sauce.
I will walk up to that scooter in public and start fapping onto the Miku vinyl. Don't care if I get in trouble- I'll do anything for Miku.
@08:52
Then you're going to eat that pizza without releasing fap material on it, or anywhere near it.
Oh god! Imagine those otaku who use the app on the pizza and actually release fap material on it.
Umm yeah,
What are the prices on the Luka-Meiko special? OH! and hold the sauce~ I have my own *~ (~. ^ )
So, do I fail as an otaku if I find the idea of a tiny Miku running across my pizza with a cutter entirely unsanitary?
If she's fresh out-of-factory, you shouldn't have to worry about dirty footprints or anything potentially unhealthy like that.
Til you realize all the workers in the back gave her a bukkake shower before bundling her with your meal.
Just tell yourself she cleans it with ultrasonics.
More like she cleans it with WUBs, those miku Dubstep songs @_@ goooood
Considering there are otakus that licks their monitor and their figures I'd say you failed to be classified as a creepy otaku
One Miku with tits in a pizza box please.
Now who can resist a partying pizza box :)
Dumb, manipulative marketing gimmick? I don't care! I want one!
I don't know if I should be horny, hungry, or both.
It's the human condition.
...Now we shall just wait for somebody to find a cyan hair in their pizza.
Cyan pubic hair?, *boner*
I want to deliver Miku pizza for minimum wage
Having the cell phone app would be great. Now if only miku did come with the pizza and stayed for 2 hours.
I dunno bout you but I'm keeping the box.
Me too, I'd be like "forget the pizzas just bring each of one box!"
I throw the pizza, I keep the box.
Cardboard hurts against the skin.
So they got rich already?
man.... I hate germany!! >__<
I anticipated many different reactions to this post, but this was not one of them.
...congratulations?
kne this would make them a tone of cash. Have to admit I want a Domino's just so i can get a miku box.
Get rid of those mainstream figures! It's time to fulfill ur room with pizza (Miku) boxes!
That's it! the Pizza war is over. Domino’s wins by default!
WOW! Miku fans will collect anything that has her likeness on it. A bit sad that they are falling into the marketing trap.
I consider myself a fan and it annoys me every single time they whore Miku for marketing. Miku (as a character, not the software) is popular because the vocaloid community made her what she is today.
Of course it's fine if Crypton benefits from this. However if they overdo it they destroy her image. Look at what happened to franchises like Guitar Hero, Activision destroyed it in record time. On the other hand conservative marketing like Nintendo's keeps the character's image fresh and appealing for decades.
Miku proved that she's not a short-lived sensation, after all these years it would be sad to see her getting destroyed for a quick buck. (Let's hope that I'm overly dramatic and Crypton's marketing dept. actually knows what they're doing.)
Sponsorship is fine. But they shouldn't neglect Miku as a Singing software and a Music Performer. I hope Crypton could put as much effort to Make Miku Concert more beautiful..
You think this is bad, just look at those Hello Kitty collectors. Hello Kitty was literally just a brand to attract hoarders, the cartoons came much after.
I don't see anything wrong to be completely honest. The pizza boxes look really pretty, the app seems to be very well made, and the employees with no music experience went through a lot of work to produce those songs. I can see why vocaloid fans would want to buy from them, even if it's just for the pizza box.
Not everything is necessarily an "evil marketing trap", you know.
From the moment somebody buys a pizza JUST for the box or some phone app, then yes, "evil marketing trap" sounds about right. Just think what would happen if everyone did that...
I'd just buy the box because Dominoes and Pizza Hut suck.
Wonder how a real mom and pop pizzeria where pizza is done right would fare in Japan. There's no comparison to the quality and taste.
Japanese don't know what they're missing.
You are completely wrong, pizza here in japan is delicious and really high quality. (not being sarcastic). The real downside is the price which is crazy!
I'm guessing you've not had a lot of Japanese "pizza". Yum. Corn and Mayo as toppings...
It's as related to what's sold in the U.S., as the U.S. product is to what's sold in Italy.
I like American Pizza better than Italian. Italian Pizza's bread is too small and thin, not enough for my stomach, The topping are also poor.