MikuMiku Domino’s Looking Quite Tasty
- Categories: Anime, News
- Date: Mar 9, 2013 03:03 JST
- Tags: AR, Food, Hatsune Miku, Itasha, Marketing, Music, Video Gallery, Vocaloid
Holographic princess Hatsune Miku has been blessing pizzeria chain Domino’s with her support, including appearing on the delivery mopeds for Tokyo orders and providing her likeness for a rather elaborate Miku smartphone app.
The suitably cringe-inducing video, featuring no less than the boss of Domino’s:
In addition to the Mikuped, their new smartphone app also boasts a GPS Mikulocator, Miku-pizza AR interaction and Vocaloid replacement of Domino’s awful order tracking video.
Domino’s Japan is already well known for its eccentric marketing (recent promotions saw them offering discounts to patrons who received their pizza wearing a beard, Fuuka style “dasa-T,” twintails, or speaking their hometown dialect), although aside from an interminable One Piece promotion anime tie-ups have traditionally been the exclusive preserve of mega-rival Pizza Hut.
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I don't know about anyone else, but my reaction was basically: that commercial is so awkward and gross, but DAMN those pizza boxes are awesome and the app looks really cool!
It's all a gimmick, but I fell hard. Everything looks really cute!
You can just tell he is thinking the whole time "I am the fucking CEO, why the hell am I doing this?"
That CEO is pretty ballsy. We need more CEOs like him who are not afraid to endorse another culture and feel proud of doing it. (at least on video)
He is obviously having a lot of fun with it. And he is ballsy - Dominos not long ago had their ad campain in America based on, "we admit that our pizza sucked, so we will do better from now on"
then he saw the collections of the otakus and suddenly dollar bill signs replaced his eyeballs.
ka-ching! ka-ching!
"And what the fuck happened to my finger nails?"
What if hes a weeaboo. His room might be full of miku figures and his music library full of vocaloid songs.
I want Pizza Hut to counter with Touhou
That CEO Felt so Gaijin mean lols
You can just tell he is thinking the whole time "I am the fucking CEO, why the hell am I doing this?"
So true so True! He feels awkward lol
Must have gotten suckered into that but he-he paid off
Once your pizzas delivered HAVE SOME FUN WITH MIKU
Creepppppppppppy!
That said I like their app looks interesting would like to see more of those ideas
Especially the live performance from a pizza box that's why Japan is cool
Bless his heart, he tried. He did as well as a Normal could, but he's no actor.
Typically I bitch about how "they shot another bullet into our lead-filled culture" but this time it was less so; more like the commercial itself kind of sucked and dragged her down indirectly. Or maybe I just noticed it less.
I'm an American used to 15 second commercials, so this two-minute sermon feels abnormally slow. I really doubt this was broadcast. More likely it shows up in web ads (lol, noobs.) or in android/ios software.
The most uncomfortable 2 minutes of that man's life.
"Haatsunii Meeko". Oh god.
I wonder, is Domino's so right wing in Japan?
Does this mean Miku is now a republican anti gay/anti liberal like Domino's CEO and high ranking staff are?
And who cares about it, you have a fucking concert in your pizza box
I will be happy if that.
I hate all Miku+any other voca-girl pairings.
who cares? It's just fucking pizza.
The pizza doesn't even look that good.
Let us introduce unhealthy food into the Japanese diet. :D
As if they didn't already have their own unhealthy food to begin with.
Don't they have restaurants devoted to mayonnaise? Serve things like mayo cocktails, deep fried mayo, and a bowl of mayo you just eat with a spoon. I've had plenty of bad food but I don't know what to think of that.
Sounds like something I'd expect from an ep of Gintama, lol.
Come to Japan and discover just how many things they like to deep fry.
Seems you never heard of Pizza-la.
But pizzas are vegetables, no way that is unhealthy!
Pizza are not vegetables it just have vegetables on it. Pizza is like a bowl of oil for sure though with all that yummy cheese and greasy meat.
lucky for you to not hear about news in 'murica
I don't like seeing American corporate suits in the same video as Miku. Some things should be kept separated at all costs.
When Crypton refused to whore her out for Sega's pachinko game I really hoped they stopped giving out Miku licenses like candy.
Downloaded the app.
Pointed the camera at the pizza box PICTURES on sancom.
Miku starts dancing.
WIN.
How do I app on USA Android phone? Doesn't show up in Google Play
It's there, it's a paid app that's all.
got it on my iPhone, done the same thing and works... IT WORKS!!!!!
Was i the only one who cringed everytime he said her name.
Every time he says Hatsune Miku somewhere a vocaloid dies.
That's how Lui Hibiki died.
that commercial was so awkward.
Steins Gate and Code Geass Pizza Hut
Miku Dominos
Touhou Counter :)
Ok now i need to start petition to get domino pizza start their business over here.
this is going to make Domino's a ton of cash. right where is my phone!
I want my Android version!
There are plenty of free Miku themes for Android phones that you can download for free if you just search on Google.
Just make sure that you have a launcher app installed first before downloading the Miku theme, otherwise it won't work properly.
DO NOT EAT japanese pizza ! Unless you're fond of eating rubber... ><''
This is a hint from an Italian guy. And you know that NOTHING beats Neapolitan Pizza ! ^^
I have too many empty pizza boxes around as it is.
but you would still keep these ones
That was the implication, yes.
Finally in Japan you can get a piece of Miku and eat a slice of her too.
Those boxes are atrocious, only foreveralones would gravitate to it. It's like MickD's decides it'll be an excellent promotion to print goatse on a Big Mac box.
not true , they want we to eat that? seriously.
Finally, pizza boxes that can be kept as collections.
What happened to bacon-wrapped hot dogs?
wish the domino's here have this :(