DC Comics: “Buy American, Dump Your Manga!”


DC Comics and one of their more xenophobic comic shop minions have apparently been caught playing with fire – their latest flier supposedly urges true American patriots to dump their slant-eyed yellow “manga” in favour of the all-American option of muscle-bound superheroes, by trading in traitorous foreign comics for a flag-rubbing DC Comics title.

More classic DC Comics titles along the same lines:


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    • My problem with American comics isn’t men in tights. It’s the fact that they keep using the same super heroes who keep getting new powers and where one series ret-cons the other. Just make a new super hero instead of giving superman the power to travel through time for just this one series. People complain about the Square Enix beating a dead horse with the FF series, but American comics are using the same damn heroes for over 60 years now.

      • This is why I never ever follow American comics, even though I love, for example, Batman to death. There’s just never an ending for any comic whatsoever. Manga (at least most of them) have an ending and that’s it, their story is already told, most don’t get “reboots” like the American superheroes so you can start a new title with new characters etc. Besides, great manga titles cover a wide range of genres while the American comic, if it’s not superheroes, is very niche.

      • my problem is that theyre all super hero comics. That stuffs overused and kinda boring. Thats not to say manga doesnt have its own cliche overused plot lines and characters but american comics are almost entirely based around super heroes/villians. Just not my cup of tea.

        • I think there are good American comic, but they’re marvel and not DC.
          Sorry DC but superman stories are beyond incohesive, and also Stan Lee has written a few mangas himself and has embrassed the different types of “comics” the world has to offer. When it comes to story, charecters, breaking racial boundries and adding in a comptemplative message Marvel does it thousands of times better.

          And I can appreciate a well written well drawn manga any day, but just like thier are shit american comics they’re shit manga…soooo In the end I’m not going to lump all american or japanese “comics” together just because they’re worthless ones amoung the mix.

          When you fling hateful remarks about american comics, just make sure they’re aimed in the right direction. 😉

        • to be fair, superhero is the mainstream comic, and most of them are more interesting than most shonen manga that go on for way to long. but after you get passed the main stream you hit things like “y the last man” sorry for one example, but im not big into comics… point is we found the niche titles in manga, but the niche comics are harder to find because the main stream is so huge that it eclipses niche entirely.

      • Honestly, it’s not like anime and manga changed a bit in the last 10+ years. It’s the same stuff over and over again. Anime and manga reached the point of a complete standstill the American comics reached a long time ago for quite some time. While the art still changes, the story and way to go about making a manga did not.
        And the overall popularity in the west is declining already, at least around here.

        I honestly can’t understand why some people think they would’ve to defend anime and manga in the way they do. It makes them look like idiots.

        • bro 13:05
          + 20th Century Boys
          + Air Gear
          + Attack of the Giants
          + Bakuman
          + Berserk
          + Cromartie
          + Death Note
          + Deep Love
          + Detroit Metal City
          + Devilman
          + Full Metal Alchemist
          + GANTZ
          + Gon
          + Hellsing
          + Jojo’s Bizarre Adventure
          + Kaiji
          + Kimi ni todoke
          + Monster
          + Mushishi
          + Rurouni Kenshin
          + Slam Dunk
          + Sugar Sugar Rune
          + Vagabond
          + Zetman
          and don’t get me started with Tezuka
          (ok, here we go: Astroboy, Buddha, Black Jack, Phoenix, Adolf, Shumari, Kirihito and so many others)

          the main pattern i’ve seen with all mangas is actually:
          “throw as much shit at the fan as possible so these ADD kids will keep reading”
          you can say that’s the pattern that’s tiring manga, since all stories will be a combination of
          + same old tropes
          + drug-induced ideas and/or brilliant creativity
          + and the same old cinema narrative and production design
          mangas are movies bro. and yes, we have the Matinee action-packed mangas, the “Independent” obscure mangas and the B-type mediocre-but-fun mangas.

          however, all you’ll see in DC comics is:
          + a writer full of himself, throwing a lot of philosophical monologues and action scenes
          + good, maybe excellent pencilers and inkers showing off what they learned in art school (meaning: tons of poses)
          + trashy CG painting, nowadays at least. what is it with americans and fear of b&w?
          and yes, there’s Walking Dead. there’s Sandman. there are many others, specially in the Independent comics category. but superhero comics? don’t have a chance against most mangas.

          and the one who’s mad is you bro 😛 i’m not even mad, just.. disappointed

        • Dude, if you dilute ANY story down to its’ bare essentials, or just enough to leave it in its’ Panty & Stocking with Garterbelt, then you have a story that Shakespeare wrote already. Same with character archetype. EVERYTHING is a rehash, even The Bards’ stuff (he just happened to write at least one story that covered every possible story plot involving human interaction).

          (Yes, that means the giant space battles, Kryptonite, and gender-changing w/water was diluted out).

          Japan pumps out tons of different stories & characters that are usually ultimately resolved and never brought up again outside video games and fanfiction. It’s the same whether the story is as a comic or a cartoon. While this means great variety and great cross-sales potential for popular stories…it also means that a LOT of it is crap.

          America pumps out tons of comics that have stories dating a good 30-80+ years in some cases, with new writers coming in every so often changing the same characters to something more modern for the time. This gives great familiarity for the fan, but the fan WILL eventually walk away when they never find a resolution – often when a new story arc pops-up referencing stories that occured 20-30 years ago (I’m looking at you, Marvel). Cross-selling is severely limited, as fans are not likely to purchase five different Spider-Man action figures over the course of 10 years, or watch more than a dozen movies based on the same characters/stories before it gets OLD.

          What I’m ultimately stating is that if you’re bored-of and jaded-by manga & comics…then why are you here in the first place?

        • Western comics are too monotonous and ridiculous: Never kill and it never ends. Break out of jail try same scheme and look stupid again. Justice always wins even if your justice is different “mine is the best justice”

        • “you obviously haven’t read a lot of manga bro”
          No, you didn’t read enough manga and watched enough anime. Once you did you’re going to notice how it’s pretty much the same thing over and over again with minor changes and different characters.
          I’m at the point where I’ve read and watched so many of them that they’re just as stale and old to me as western comics. If not even more so.
          When you’re at the point where you start to look at all the stuff you’ve consumed and finally start to notice how it’s all the same over and over again you will understand what I’m saying.
          It’s just kind of sad how some people get so involved in the whole thing that they have to get aggressiv and at times even violent to defend something that’s meant for entertainment and imaginary characters.

        • Anon 06:47 i couldn’t agree more with you..
          .. if it wasn’t that after reading Bakuman i learned the ugly truth: manga stories get an ending because of lack of popularity.
          well at least the japanese editors respect their audience and GIVE an ending to the stories they publish.

        • The specific abilities wasn’t the point (although you can’t really say silver age doesn’t count because it sucked). It’s the fact that American comics keep rehashing the same heroes. It would be as if all the doujins (H or non-H) of a popular series, say Sailor Moon, were published by an actual company. Don’t you see how confusing and stupid that would be? And Sailor Moon has only existed for 20 years.

        • And yet they had to reboot their entire universe because they were struggling to keep 80 years of bullshit in a cohesive continuity. And every time they want to change something stupid from that time period they feel the need to go through an elaborate and equally stupid story arc to do so.

      • Same thing.

        An American comic book that’s half full of ads that costs WAY more than $2 (more like close to $4) … no thanks.

        I’ll read my manga online for free, thank you very much, DC Comics.

        • That will show them! You’ll make sure that you DON’T spend your money on Manga publishers by NOT spending money on DC Comics! I bet that shop sure is disappointed that they can’t not get your money!

    • Whatever has gone down into their heads, this is bad marketing. You’re supposed to be reeling newer subscribers, not alienating them. But apparently they are encouraging to dump your $11.99 graphic novel for a cheap comic that retails at $2.99 Yeah, smart move DC. What demographics they’re aiming for? Nationalistic, far-right, xenophobic, and basement-troll crowds?

      What’s the end result of this? They end up losing most Anime/Manga fans, Asian-Americans, and alienating a small but visible portion of their subscribers. Marvel could also end up gaining from DC’s stupidity as the folks they’re are generally more open-minded about foreign content than DC is(Marvel been on an Anime-spree recently and I’d say they’ve done quite a job).

      • “Nationalistic, far-right, xenophobic, and basement-troll crowds?”

        With OBAMA on the cover? Hardly. It’s more for Bill Mahr types.

        Hell they even have Superman denouncing America, which is hardly what a “Nationalistic, far-right, xenophobic, and basement-troll crowds” would do.

    • And tomorrow this same store is selling mangas N1 to triple the price …
      In my opinion it looks more like a dirty schema …

      Missed the grace reading American comics after recycling the same stories and his characters several times.

      Aquaman is joke even in the United States.

    • My thoughts exactly. There´s no way I´m giving up my Yotsuba and Azumanga Daioh nor GTO, Kekkaishi, FMA, FMP! Kindaichi etc. etc. (Although I´m not an american)
      Besides I prefer Donald Duck over these even if I appreciate them making better movies than before. Excluding Tim Burtons´ Batman.
      All those awful movies:
      Ang Lee´s Hulk
      Schumacher´s Batman
      Singer´s X-men
      The League of Extraordinary men
      Fantastic 4
      Spiderman sequels (1st one was ok)
      Judge Dredd
      ……..just realized I´ve seen too many superhero/hero comic movies and most of them were dreadful but after Marvel got involved I´ve only been dissapointed in Ironman 2 and Thor which was boring.
      (Of course Non-bald Xavier was weird in First Class and anti-climatic ending in Wolverine was kinda silly even if Wolverine had a FAILED Gambit and Deadpool in it. And why Ryan Reynolds and Chris Evans have both 2 roles in Marvel Universe is beyond me. The World is big enough to find other person to act those characters.)

  • American comics (primarily Marvel and DC) lack something that manga doesn’t: Consistency. The depiction of a character in Marvel/DC comics can change radically depending on who’s writing said character at a particular time. Just read Marvel’s “Civil War” cross-over, where writers simply COULD NOT DECIDE who was in the right, and would often depict the “other side” of whatever one they were writing for as “baby eaters,” while theirs were saints. YE GODS, man, is it any wonder people are not fond of that story? There was no editorial guidance at all, and in the end the resolution came off as half-backed and forced.

    PLUS, American comics are EXPENSIVE. Maybe fifteen full color pages per issue, ONCE A MONTH, for $3-$5 (depending on title). Yeah, manga is black and white, but many of them belt out 20 pages PER WEEK of consistent writing, consistent ART, and the collected volumes are $10 for around 8 issues (for the weeklies), whereas a trade-paperback of M/DC is five or six issues for *$20.* Sorry, but no, not worth that much money. I’ll take manga any day.

    • There can be a lot of consistency for smaller stories or indie-titles under DC/Marvel or whatever labels Americans/Westerners have. Even apparently for superhero mini-stories.

      I just don’t get it. Why do we need to go into the ‘which is better’ argument? Both Asian and Western styles can be truly awe inspiring when done right. Both have their pros and cons.

      So there is an ‘inflammatory’, ‘jabbing’ poster of something. Nobody says we have to get up in arms and ponder which one is the sole survivor. Why not have both?

    • I agree on that. One thing that grabbed my attention some time ago was a debate on who was stronger: Superman or Goku. There were so many people who replied reasons why one or the other was stronger but I noticed one thing that writers of the debate didn’t write and your post reminded me of it. They made so many different versions of Superman its hard to tell who’s the original or who’s real and they gave some of the different versions different powers and even made one so powerful the guy could have made himself a god whereas Goku has been the same over the years and he’s only gotten stronger throughout his life.

      Don’t get me wrong I admired Superman and still do but the many variations is just disturbing. Consistency. That’s the difference in manga and DC comics and that’s why I agree with you.

    • Story writing is just crappy, its like its written for 9-year olds to read (not to mention the characters), very simple, you see bad, you fight bad in the name of justice, and there bad is gone. WTF

      • I’m not even a comic book fan and I know that’s not true. Like that Civil War angle and all that where heroes were fighting heroes.

        And the big trope about comic book heroes is that the heroes are barely even recognized as such. They’re always branded outlaws or villains. I’m certain Batman has that going and so probably the more violent types like Punisher or something. And X-men is entirely about humanity being scared of mutants, right?

      • and i guess manga is different? i read manga, DC, and marvil.

        this shows that you hadn’t read DC or marvil and is just operating from what you see on TV.

        the formula evolved. ever read cable and deadpool?.

    • If you buy a graphic novel on Amzaon you can get an about 320 page book for like $12 which is roughly around the same as an average manga. Those are really the only thing I buy cuz I dont want like 6 issues of anything when theyre gonna come in 1 neatly packed book later on. I also view them completely different. Mangas end, which is a good thing, they have a fluid story that if done well can deliver a great experience. DC & Marvel however have decades of material that is not incredibly repetitive due to it being constantly refreshed by a new writer, some can be bad and some can be godlike. The only time I was really annoyed was when I tried to read X-men. I read “Second Coming” which was incredibly badass BUT at the end of the issue it would say things like “continued in new x-men 24” “next issue is X-men legacy #482.” If I didnt torrent that I wouldve had to buy all these different things just to finish the story and since they were all different books they had different art. This was only Marvel though, DC had crossovers but the art direction is consistent and easily flows. In the end,it is all about the mood I am in.

  • Well fuck’em, I’m reading manga just because I hate the comics made in United States. They are so dull, so uninspiring, so crappy. Artwork is more or less nice but all the colours make it so hard for eyes. That also lifts up the price.

    The absolute worst thing however is the narrow amount of genres. And how the same maybe 1 or 3 plots have been rereretold since the 1920s or something. Not to mention that almost everything about USA comics is that there has to be at least one super hero which forms “the spirit” of the series.

    There is no plot you can just follow without going to those mindfucks where they mixup all the possible characters from the same publisher’s catalog of heroes. The main plotline always goes haywire when they do that.

    There’s also lots of other points (like that all characters are mostly violent walking tanks of mucles and no brains. Or how the series always lack romatic tones in scenes instead opting to show rape and pure porno) but I tend to keep this comment short.

  • Consider that all their homoerotic comic books has no sex or anything even close to funny I can see how they are pissed, but they should turn their eye to the government and all their christian value rhetorics. Can’t even imagine if manga turned into DC comics now that would be one big joke.

  • I’d buy from Marvel and DC if they produced comics that I’d like to read. I was really hoping they would pull their heads out of their asses with the New 52 thing from DC; it was the perfect opportunity to diversify their line-up (not JUST superhero stuff), bring in some new talent, and grab some of the manga reader’s money. But no, they instead just did what they always do; publish a ton of droll superhero/male power fantasy dogshit.

    From what I’ve read and from what I heard from the guests at GeekGirlCon, the American comics industry really has no fucking clue how to get new readers of any demographic beyond adolescent males, and always, always get everything totally wrong when they try to diversify, because they try to do it from an incredibly ignorant, narrow-minded, and frankly chauvinist mindset.

    Also, trade in my $10.99 graphic novel for a $3.99 16-page monthly comic book? lulz, go fuck yourselves, DC.

    • Diversify…do you mean something like what the original 52 did? That was pretty much the last good thing to come out of DC. But last I heard, that one shithead editor who was pretty much the only person who HATED the original 52 (and was responsible for the universally hated Countdown) is still running the show there, so…yeah, DC’s pretty much just a sinking ship right now.

  • Kenshiro from Fist of the North Star could beat any American hero. Now that guy was as fuck’n manly beast. As much as I like DC. They’re stories and propaganda are stuff from the cold war and before. In today’s world there is no clear cut bad guy anymore. No more black and white. Everything is in the gray zone where a person can do evil with good intentions and a person can do good with evil intentions. Marvel is closer to today’s outlook on villains than DC.

    • Shade-of-grey morality seems all the more true given Japan’s involvement in WWII. They allied themselves with the utterly insane Nazis and literally raped and murdered a whole section of China if it meant obtaining more resources. On the other side of things, they had their own people bombed on their home front and suffered quite possibly THE worst civilian casualties ever when Little Boy and Fat Man came to town (this firsthand fear of nukes itself being responsible for quite a few of Japan’s creative works), yet it was in a conflict that they initiated, so their ruthless attackers weren’t entirely at fault (though they probably could’ve demonized them in spite of that; the Americans were clearly racist of Asians given how much more they made their enemies on the Pacific front suffer than they ever did to the Germans, to say nothing of that “Slap a Jap” propaganda up there).

    • Zanosuke_Kurosaki says:

      Feh, Superman can just give him a lobotomy with his heat-vision. Green Lantern can just give him a brain aneurysm. And the Martian Manhunter can make him forget he even likes fighting. So where’s this “can beat any hero”, now? 🙂

  • You know why I read Manga instead of American Comic Books? Because The stories in the ones here are (in my opinion) better, and they aren’t all about superheros and villains. they are about life, or relationships, or anything else that is in written books. Sure there are superhero ones, but they aren’t the only ones that exist, which is what it seems like in Comic Books.

    • They are both of the same if you examine closely. Just look at Clark Kent trying to live a normal life but since he has the power to help the helpless, he will do it out of good will. Spiderman is but a poor guy trying to carve a living in the big apple.
      All superheroes are trying to live a normal life but since supervillains keep showing up, they have little to no choice but to face them since if not, who will?

  • Anonymous says:

    i have been to “A Comics Shop” in Winter park, decent place but never thought they would pull such a ridiculous stunt lol then again its the right winged xtian ‘ liberal capital of the world.I hate it here. *shrugs *

  • Pretty much every American comic book fan I’ve come across is like this. They’re a lost cause obsessed with shitty spandex. Best to just let them and their sad industry die after movies have finally soaked up the last amount of caring America or anyone has for those weirdos.

  • Totally loving the America hate in the comments. I mean, why would you want such horrible comics like Watchmen, The Sandman and Deadpool when you can have such awesome series as Kiss Players, The Thunder Prince and Ninja Resurrection?

  • Ok… guess I’ll have to point out the truth massive bucket of fail staring us all in the face…
    This is supposed to be a super pro-American poster, but look at the superheroes they chose…
    Superman is from Krypton.
    Wonder Woman is from Amazonia.
    Aquaman is from Atlantis.
    And you NEVER see any of them getting a green card, do ya? They’re all illegal immigrants. Hell, the only born native is Green Lantern, and his power comes from an alien ring! What is this REALLY trying to say about the USA?

  • gezz. ya know. if everyone listened to this the japanese would go broke. their slow growth makes it hard for manga to sell all that well, so they branch off into the us. which happens to “love” anything from the asia region of the world.

  • I’m going to preface this TL;DR comment by saying that I enjoy both manga and American comics. Please actually read all of my points before you reply with some ad hominem bashing Americans or their comics. Also, please note that I am not trying to sway anyone into liking American comics more than manga. I know this site, I know that most of you will never, ever think this way (and that is just fine).

    Firstly, as stated in previous comments, the ad is not the work of DC. It is a comic book store owner who created this poster. The second image shown is old as hell, back when everyone was openly racist. Obviously this does not reflect modern day DC Comics or their fans.

    Deconstructing these comments, paraphrasing because I read a lot of very similar ones:

    1.’I’m boycotting American comics because this guy is so arrogant and racist for believing that American comics are better than manga.’

    A) You probably aren’t even reading any American comics if you decide to boycott them because of what one person implied.
    B) The ad implies ham-fistedly (thereby satirically) that American comic books are better than manga. Of course the owner doesn’t believe that all American comics are better than any manga. If he did believe this, he wouldn’t want the manga volumes in his store at all. The purpose of the ad was to make money (what an asshole, trying to make money with his business*), get people interested in new DC titles (oh my God this man is a horrible person*), and to get people to trade in their old unwanted manga (BLASPHEMY! EVERY MANGA EVER SOLD IS A MASTERPIECE THAT SHOULD SIT ON YOUR SHELF FOREVER*). Oh, and to stir up controversy. All press is good press, and judging from these comments, it was very successful.

    2.’What a rip off, $10 volume (~70-150 pages) for a $3-4 issue (~20-30 pages)’

    A)Good luck trying to sell your manga volumes for more than $2.50 at any second hand book store. You will never unload your old manga for more than you bought it, unless it is a really awesome, no longer accessible manga (in which case, you will probably not want to sell it anyway). You could use eBay, but the comic shop’s way is a very convenient way to trade it in.
    B)American comic issues have color (usually), so of course they’re going to cost more per page.

    3.’All American comics are just big muscular men, no thanks, that’s super gay.’ [Yes, it is true that there are more muscular men in American comics than in manga. I will not deny this.]

    A)Why is this a bad thing? I am not gay for reading about these burly men: I don’t jack off to American comics, I read them for the interesting story, artwork, and characters. If you actually read American comics, you would know that the world of DC has a variety of body styles. Yes, a large number of them are unrealistically muscular, but I don’t read any comics for realism.
    B)Muscular men in tight outfits is not gay. Men having relations with men/women having relations with women is gay. Some of these xenophobic and homophobic comments made me die a little on the inside.

    4.’American Comics do not end, making them boring. Manga has a definite ending point so it is more interesting.’

    A)Neither part of this is completely true. Any of the Shonen mangas go on and on without any ending in sight. Many American comics have definite endings.
    B)The way that the DC/Marvel universes work means that even if one series comes to a finish, the world that it took place in still goes on. Manga works differently in that it is usually set in it’s own isolated universe. Just because they have different systems of continuity does not make one better than the other. They are just different.

    5.’What a great deal, lol cheap toilet paper’

    A)You’re funny. I laughed, no really.*
    B)There is more surface area in the manga volume that you would have traded in.

    [If I was wrong about anything in absolutely any way, please tell me what I was wrong about.]

    [“*” denotes sarcasm]

  • White Christian Americans are nothing to ethnocentric rasist.

    They are stupid with an educational system that is for the fucking 50’s still the same racist bigotry.

    Too in love with the sound of their own voice.

  • Comics > Manga

    Superior art, coloring, plot, etc.

    Anime and manga industry is dead. Thank the moefags.

    Also I hardly see how this is xenophobic or racist. It’s a money making opportunity because weebs will pay exuberant amounts of money for their moe.

  • !!!!!!!!!!ROBOT G-SPOT!!!!!!!!!!!
    The way I read it was ROBO-MAMA wants you to buy American!… then followed by a drawing of MAN-panties with a GLOWING G-SPOT or laser dick
    !!!!!!!!!!ROBOT G-SPOT!!!!!!!!!!!
    !!!!!!!!!!ROBOT G-SPOT!!!!!!!!!!!
    !!!!!!!!!!ROBOT G-SPOT!!!!!!!!!!!

    DC Comics now with more
    !!!!!!!!!!ROBOT G-SPOT!!!!!!!!!!!

  • Just going to point out that this wasn’t DC comics.

    Look at the very bottom of the poster, the address, it’s ONE comic book store. ONE.

    DC Comics gives local comic book stores some money to advertise their “New 52” (a relaunch of all their titles) for them. Now, obviously, MOST of the retailers are sensible about this and just use it for ads and simple posters, and the like

    This ONE guy has been a complete retard about it with what is essentially a scam, and has, well, caused articles like THIS to happen, which is just slinging mud on the company that was paying for him to advertise their product.

    It’s probably going to cause DC to cease funding local stores for ads, and that’s a damn shame.

  • so america doesnt wanna admit we lack culture. propping relics revived with politics, and advertisements. anyone know stan lee visited the white house during the start of the drug war.

    now while im not an avid fan of all american comics. i do like the following series.
    witchblade (sexy…), spawn (superhero from hell, with limits and a main series that ended), iron man (not the new modern one. but his concept ruled. and is very anime like.his powers progess intellgently) and spiderman (first poor superhero with a sidekick with benifits, *blackcat*) green laturn (for the topics covered cause of the fact the powers were cosmic/emotion based.) xmen , hulk (for the concept.) and batman.

    now i do like the crossover thing america does. not that its pulled off right….

    but thats all i have to say postive for pre 2000 comics. anyting past 2000 can shove off…

  • “Buy American”? Uh…whenever I buy manga, I do so from publishers in America: VIZ Media, Yen Press, and Dark Horse.

    But thanks for the advice. With Yen Press continuing to release K-ON!, Yotsuba&!, and soon to release PUELLA MAGI MADOKA MAGICA, I’ll definitely continue to “Buy American” like a patriot.

  • Ok, guys, let’s take a step back and use our heads here (lol I know right). Would DC Comics really do something like this? If they did, why is it that I’ve only read about it here on Sankaku Complex and lesser sites and message boards?

  • This is funny, because every single manga I own has “printed in the U.S.A.” on it…

    Plus they are liscensed out to American companies.

    And American retailers get my money when I buy the manga there.

    So in reality, I am supporting America quite a bit by buying manga.

  • Oh like I’d trade in one of my volumes of Trigun or Ghost in the Shell for fucking Aquaman or some shit. Besides, at least manga has the decency to not re-boot itself every few years because the universe just got too messy(unlike a certain comics company). DC is already living in a pretty big glass house, they really shouldn’t be throwing stones.

    • only because american consider everything racist they say to be “normal” .
      for the rest of the world , you’re the most xenophobic out there .

      european say something ? WWII !
      japanese say something ? PEARL ARBOR !
      something happen to any of them ? YOU DESERVED IT !
      europe or japan do something ? WHO CARE?
      (oh , you actually cared when japan won that thing back there … enough to recall pearl arbor AGAIN )
      arab ? TERRORIST !
      english ? LOLQUEENLOLOLOL

      (care to complete the list ? )

  • Its funny I actually read a manga remake of x-men, and I liked the art a bit better, in one aspect that bugs me to no end in american comics. They didn’t overemphisize the lips in the manga. That is american comic art’s biggest flaw. That and the women look too surly. Its funny I’m an american artist in the process of making his own graphic novel and I have to point it out. Though I dont do that and I am more in style a blend of american and japanese art. Also one of the few americans that can draw anime and it doesn’t look blocky.

  • Does anyone notice that the store is only doing this because they will sell used mangas for $5 a book while only giving the trade-in a $2 comic book? I don’t care how good the new 52 is, thats robbery.

  • I used to absolutely love Marvel comics in the past… but frankly, nowadays I’d trade 10 Marvel comics for 1 manga. As for DC, was never a fan… I do know that quality was good back some 10 to 20 years ago, dunno how they are today.
    Campaigns like these are just stupid. People should just stop wasting time with the fruitless war of western comics and mangas, and just read what they like.
    I personally see nothing wrong in liking both genres.

  • Every country wants people to buy from their own country, even Japan. It’s just a promotional thing. No offensive language has been used in the advert and all offense is implied by the idiot posting this topic. Hilarious.

    Japan had war propaganda too, but that’s not a kawaii thing to mention on an animu site. Only anti american sentiments are sugoi.

  • AHHH HA HA HA HA SCREW THAT, Americans can never get me to buy their stupid comic crap Manga is soo much better, better art, better story, and cheaper too
    America i maybe Canadian and all i can say is kiss my ass you racist money grubbing freaks btw here’s some math for you
    Comic $4.00
    manga $12.00
    comic 10 pages
    manga 200+
    200 divide by 10=20
    so for $80 i could by maybe 6 manga’s or for $80.00 i could buy 20 comics equal to 1 Manga
    WOW tough choice more bang for my buck or a complete rip off
    comic big burly strong sweaty men or manga sweet cute and adorable loli’s and cute girls sometimes half naked…yeah I like my boobs so I’ll take Manga

  • This is kinda stupid… You still have to buy manga in order to exchange it, this might actually boost manga sales with people buying the manga, read it and then excange it into the DC comic… Two for the price of one.

  • I haven’t read all of the comments (there are so many) but I bet that most of them are all up in arms about this, because it’s “us vs. them” bait.

    I read another article on this, and some claim that this is kind of a tongue-in-cheek ad.

    I don’t know how Sankaku equates real propaganda comics with this. I don’t think this is as harsh as those are. It’s still a bit “WTF?”

    People who buy comics are probably not buying manga, and vice versa. I think the crossover is relatively small, and this ad just doesn’t work.

  • The only american thing I’d like to buy is a P-51 Mustang. Anything else is thrash.

    All in all, screw this “american” ad full of bullcrap. The only thing DC achieved in this one is driving away potential customers.

  • not surprised. i mean, those american shit costs here and you only get a few pages. who would buy that? unlike mangas there’s a story you can look forward to. american comics are like:
    problem->challenge->climax->end. and all of that in 1 measly comic book that’s less than 300 pages. boring predictable story with a one-track mind with utterly lame humor? nah.. i can’t relate to that. i don’t live an action-packed life where i fly and smack my boss to next tuesday.

  • The only compromise is to pirate manga. We get to indulge in our cultural cock-sucking of Japan, and America doesn’t get to compete with manga financially. The catch is: Why would anyone want to pay for American comics as well, when you can get your comic fix for free in the form of web comics, zines, etc. not to mention pirating American comics as well? (The last one is out of the picture if some Americans find it their solemn duty to become internet privateers for the sake of patriotism.)

    Think of piracy as an equalizer: When you’re not influenced in your opinions by the price of a comic book/manga, you’d naturally go to the one that is honestly more interesting.

  • 1) No loli.

    2) No loli.

    3) No loli.

    Overall, American comics just sucks and aren’t cute. You don’t get the “Ahhhh… So cute!” feeling. Art is really mundane. Story too. It’s not concrete. Basically in American comics, shit just happens. Leaving the reader having a “WTF”, moment.

  • Ughhh… right. Like I’ll want to read about a bunch of sweaty guys in tights running around slapping equally disturbing villains in the face. God, they’re so simple just like the author’s minds. I’d would much rather die reading manga then live but commit to reading these so called “stories”.

  • Really really simple DC,fans like manga because it’s hot,not because Japanese are making it.

    If this was 1964,you’d be offering country music albums for Beatle records under the idea that kids were going crazy for them because they were British.

    (walking away mumbling)

  • america being the only place that calls football soccer and put american in front of a well established sport to try and call it their own. WHAT YOU PLAY IS CALLED RUGBY AND THOSE DUDES DONT NEED HELMETS AND SHOULDER PADS.

    • Well, football is called “football” not because it had anything to do with kicking a ball, but because it was played on foot, as opposed to horseback. earlier on, it was called football in America but changed to soccer by the 70’s. Rugby used to have the same rules as soccer and was called football too, until different rules diverged. As for the padding, we don’t deny how manly rugby is, but it’s just smarter to have some pads and helmets.

  • hmm… should i choose a well thought out original manga series with deep character development despite how ridiculous the story may be and made often by one author and their assistants by hand?

    or should i choose an American comics series that always retells their character’s story over and over again but in different time frames to try to stay relevant made by groups of different authors making all comics in general spin offs and not original.

  • is this real or just another one of sankaku’s posts trying to be anti-America? thats one thing ive noticed gradually, you try to incite some kind of rage. It makes no sense, manga costs more than comics so the trade in is off by a lot, plus DC has special issues every now and then where they bring in manga artists, and before you go and say they are racist against Asians too, DC’s most coveted artist and creater is Asian. Maybe this was a flyer by some kind of wierd comic shop owner and has nothing to do with DC other than the fact he has an overstock of thier comics.

  • UraSapMrJap says:

    DC Comics didn’t make this ad, it was just a promo made by the fellas at A Comic Shop down the street from me. They don’t hate manga, they just know that American Comics are better and willing to give people a chance rectify their horrible mistakes.

    I buy the One Piece volumes because its pretty much the only Japanese title that has a rich a universe as the marvel or dc ones, without feeling made-up along the way like bleach or just plain wastes characters like Naruto.

    Everything else Japanese that is even readable is already something Marvel or DC has done long before anyways. Whatever Japanese shit that is left is made for pedophiles, losers, rapists and other people that fear colors.

  • Would consider it if their stories and characters weren’t so immature and melodramatic. Pictures aren’t half bad, but little diversity of artistic style. Also, everything feels so second rate and trailer trash; no trace of subtlety or sophistication.

    In other words, keep it for kids. They may also be the only audience clueless enough to fall for their drivel.

  • Fuck DC comics and the rest of American comics. Japanese manga/anime/gaming/etc is obviously more superior to the shit you have done over and over again over the years. Sounds to me that America is still jelly and butthurt by many more Americans becoming otaku. ^ ^

  • WTH, lol. If I want to read a super hero story I’ll get an American “comic” (Marvel not DC, blech) If I want to read ANY other kind of story, then I’ll grab a manga. What an obnoxious promotion.

  • I talk to him! This is a front he thinks that since manga companies have been shutting down he thinks that the first editions will cost a money in the future. He said on his website that he is going to resell them after the pormotion is over….

  • Why? The only “comic” I buy, anymore, is the Marvel Halo books and that’s only because I like the game. Read it once then put it on the shelf. I hadn’t read a Superman or Batman comic in over 10-15 years, lost all of my Spiderman comics, everything new, these days, is either about fucking zombies or the end of the world, the new art styles looks like Turok: Dinosaur Hunter fucked Preditor and the offspring matted Chewbacca.

    No, I think I’ll keep the awesomeness that which is manga.

    PS: Ya, I’m American. Live with it. 🙂

  • DC’s probably just bitter because their manga venture failed. Of course, they continually censored (like actually censored, not the “censoring” that people make up) so many of their titles, so it’s no wonder they failed.

  • *Bitch Please* XD


    You CAN’T get real Fans by Stealing them from the other

    Take care of your own Fans and get more Fans by your own Comic’s quality.

    Doing this is just like they prove themselves dun have enough talent to find their own potential fans 🙂

    How ridiculous ! =)

  • I’m a big DC fan. Despite watching a ton of animu I probably read more American comics than manga. However, I have to agree that this is pretty uncalled for. Also, trading a manga for a comic isn’t “buying American” technically.

  • I have to say: American comics and superhero icons do have a place in my heart and the back of my mind. Seeing as I grew up watching Spiderman, Batman, and the rest along with Animes off of Toonami and early weekend morning airings of FOX and what not channels. Those were the good old days when I could watch my american cartoon generics along with my epic dubbed animes.

    DC comics saddens me with this notion, that manga should be straight up thrown out over their comics. It’s a blatant claim that their works are superior. What happened to the “justice”? Why can’t DC comics and their stereotype societal figures re-conciliate with their cute-cuddly counterparts from abroad? Grow up DC Comics, stop trying to control the world of comics.

  • Lets see…..

    Comics are generic as hell, the art sucks and is unrealistic s hell(i mean manga tits are one thing, but everyone being a supermodel? REALLY? I mean even the ones who DON”T have drugs injected into them still have the most ridiculous bodies ever.)

    The action literally has “kaboom!” in it. The plot, is laughably “jeee i wonder who will make a cameo”. + the plots all are irrelevent unless its by the ORIGINAL author, otherwise its just fanfiction.

    The same characters, re-used hundreds of times. Its like if their were 100 different naruto series.

    New characters are basically xmen. Last original character seen was deadpool, and only because he is funny.
    Marvel and DC suck at making their stuff easy to buy since half of it is the same name with “amazing” or “ultimate” or “super”. Like come on, really?

    Comics are just relics now, they only re-hash the same old stuff, they are generally of the mind of a 10 year old, and they only touch on good an evil.

    Anyone mention the walking dead? Its zombies. No matter how good a show it is, how good a comic, its simply a re-hash of EVERY zombie thing done.

  • No no,

    Nationalist = Brainwashed
    Patriot = loves country and willing to acknowledge, then work to solve problems.

    For further clarification:

    Nationalist: “USA! USA! JAPS GO F*** YOURSELVES”

    Patriot: “Dang, Japs got good manga, I’m gonna take over the comic industry over here in America and make stuff better than them.”

  • It’s not so much the manliness issue as much as it is the quality of art issue.

    I mean come on, compare Train Heartnet from Black Cat to any incarnation of Superman, Superman looks like a frickin block of playdough for heaven’s sake and you want me to spend my money on this???!!!!!

    It’s called competition DC comics, maybe if you’d come up with higher quality stuff you wouldn’t be having this issue!!!

  • claiming to be patriotic does not give you the right to diss other culture while waving flag… I like that comment before, shows some mature mind indeed

    what I dislike from most comics is that they tend to kick logic in the face and toss it to the garbage, especially when introducing new arc, while most good manga has good logic and connection in its story… that, or its specific appealing sides that emphasized trough the story and deliver some clear message

    well, crappy stuffs appear in both manga and comic though, so I think thats not a big deal

    but if you give hate speech, you are showing every sane person here how moron you are

  • Lol It’s not our fault that American comics suck. It has nothing to do with being patriotic or supporting my country. I buy the better product. It’s the same reason I prefer korean bbq over In N Out. Does that mean I’m anti-american?

  • I don’t see what’s so bad about “limit one per American customer.” If you were born in or have lived in the states for 7 or more years, then you’re considered American. Beside, they’re just trying to boost sales (not that this will work when you take into account what happened with the old 52) and also American patriotism isn’t the same now as it was back in the 40’s when those Superman war propaganda comics were printed. But now that I think about it, how much variety is there, genre-wise, in American comics? From my point-of-view (someone who isn’t really into either), there doesn’t seem to be much compared to what Japanese comics have to offer. I think it’s something worth looking into. Maybe DC should research why manga is more popular in the states as well and drop… whatever that thing is. Robama? Something tells me I’m not supposed to be laughing at that. lol Ahh, poor Cyborg. XD

    • it’s funny you say that, considering all manga authors do is steal from another. All of the FSN Saber clones, harem titles, tsundere schoolgirls & lack on international best selling novels are proof enough Japan is far worse, when it comes up to “original thought”.

  • I’m considering going back to comics. I can’t find any decent manga anymore (and the anime/manga fans, otakus or whatever really annoy me: they are either a bunch of spoiled kids or emo teens or lonely adults…). Ugh.

  • I see this as a positive. DC Comics is realizing that Manga is a rising threat in the American market so they’re trying to preemptively dissuade new fans. Plus, it just one dumb store promotion in Florida, not a national movement by DC Comics.

    As for the vintage superman, those were printed in 1943 during war time with Japan. I consider it a wash with all the anti-American propaganda that was floating around Germany and Japan at the time.

  • No offense dudes but this article seems silly. I get that there was a lot of propaganda before, during and after WW2; but the Robama thing is clearly a light-hearted joke. Let’s be honest if you go to comic shops and buy manga chances are you’ll have a couple volume 1s you don’t want, they’re just trying to get in new readers really.

  • Who would want to trade their more superior Japanese manga for some shitty American comic book? Besides, look at manga. More pages, more art, no lame ass ads. And you get a lot more for your money. Nuff said.

  • I agree with this deal being stupid as hell, this is more or less another way for this site to kinda bash the west. As most people here I do enjoy my anime and manga but I also enjoy characters like Cyborg, Batman, Deadpool, the X-force team, etc. NOT because the men and women have muscles but because they still have some good story telling. I have like 6 DC graphic novels and like 2 or so Marvel ones and they all have some mighty fine writing. On Marvels youtube all I tend to see half the time are people bashing anime for being generic and gay then over here it is nothing but bashing those products for being gay and only liked by people with an obsession with staring at musclebound idiots in underwear. Both sides need to get over themselves.

  • Evidently people couldn’t tell by the use of “Robama” that it was a joke. It also is a joke about marvel comics doing a real business ploy employing retails to send them torn up dc comics for free limited edtions. This poster is the latest in a series. Grow up kids, its a joke.

  • My dislike on muscular men and women with overflowed male hormones aside, one of the two main things that keep me away from American superhero comics is how the storytellings are told in a seriously rushed way.

    Panel 5: Superman meets Lex Luther
    Panel 6 – 15: Lex Luther talks about his evil plan
    Panel 16: Superman punched Lex, while talking
    Panel 17: Superman dodged Lex’s attack, while talking
    Panel 18: Superman punched Lex, again, while talking
    Panel 19: End of fight scene

    As stated above, the second turn-off is obviously how they have too much unnecessary dialogues which they even have to fit in during fight scenes. They have too much of them that they’ll make you think Bakemonogatari is a Silent Comedy. If there’s anything they want to promote about their local comics, I’d take gag comics like MAD or Garfield over this franchise of Men who wear their underwear over their tights.

  • Okay. Let’s be objective here, the title of this article heavily suggests that DC is the source of this antagonism, if there is any at all – which there isn’t. The flier is customised to advertise DC’s big editorial change and a stand alone comic book shop has chosen to promote it this way…you people are essentially complaining about one bloody shop. And those images that Sankaku posted are dated attitudes that change with time.

    Now, I find that both manga and american comics have many titles that are rich in quality. I started with manga and made a gradual transition to comics – I still read the shounen titles. At first, like the pig-ignorant comments about western comics (namely about american comics) I thought that american comics were full of crap generic stories about heroes who lack depth….but I realised I was wrong. There are so many great writers out in the comic book industry like alan moore, scott snyder, gail simone, grant morrison, jeff loeb ETC who have made and continue to make interesting and wonderful plots for the industry that doesn’t just produce so-called “superheroes”. Comics have men in tights while manga has loli’s and shotacons…I guess no one comes out a winner.

    And judging from most of these comments, not many of you have picked up an american comic in your entire lives or know much about it’s subculture or attitudes. I highly recommend you try and pick up a title (obviously read reviews about a series before starting), you won’t be sorry when you have been proven wrong.

    Sincerely, from a UK resident.

      • lol, touche about Loeb.

        to the other comments:

        1. Liking comics or manga are NOT mutually exclusive. Liking both is ok.
        2. I think SanCom and its readers should look in the mirror before accusing others of xenophobia.
        3. Read the damn article again and look at the actually words that are quoted compared to the words that negatively contextualize the situation.
        then tell me where it bashes any of your interests (Nowhere!)

  • Yet another vanishing comment on here…

    They should let old series end instead of passing them from artist to artist, then start running monthly anthologies so that new artists can do one-shots, flirt with serialization, and actually start culturing new ideas and exposing new artists. So much creativity is wasted on these intergenerational neverending superheroes.

  • Just face the facts,”Japanese manga are better than american comics.

    That’s why chinese,and koreans copy/adapt Japanese quality mangas.

    I’d always say,”Manga is art in more ways than one.”

  • The automotive industry targets just about every person in every developed country. An automobile is one of the most expensive purchases an ordinary person makes.

    The comic book industry targets a certain niche group in developed countries, and only a portion of them. A comic book is worth about the same as a meal of food.

    These are objective facts; there are no subjective claims. I now offer one: I don’t think anyone gives a flying fuck what a few nerds do with their pocket change.

  • So I should trade in a ten dollar manga for a three dollar comic? Yeah, right.

    I’m buying quite a few of DC’s comics… and I was about to go out for the new Wednesday releases, but maybe I’ll refrain for a while.

  • My god…
    I’m American and I would never even consider trading in my manga for DC comics.
    I just find most American comics so…boring. Every series is the same thing (except with a different power). There is way more for variety in manga – not to mention that manga is a better art style (in my personal opinion).

  • Didn’t these idiots try to get in the manga game themselves with the CMX label and fail?

    I’d laugh if people returned their CMX manga to DC.

    There’s a reason people prefer manga to American comics. Over the last 20 years, American comics have stepped up the quality of their art, but the storytelling is still as shitty as it was in Stan Lee’s time.

    The only DC products I like are Bruce Timm’s cartoons and they stopped making those years ago.

  • It may seem like Americans are all muscle and no brain but this is not true. In reality, Americans are all fat and no brain. They can’t even multiply without a calculator. What a nation full of fat morons.

  • lmao, its not even that big in america like totally uneeded.

    Maybe if america learnt how to actually end storys and make new ones then people might bother to pick it up, like change characters. Its seriously why I have very little desire to pick up DC stuff or marvel stuff unless it is a sort of character ending or end point like kingdom come for example or watchmen-if there was a sort of ending it would probably make people have more of a need to buy stuff, but thats just my opinion. Storys need endings as do characters.