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Aria the Scarlet Ammo – “Boobs, Guns & Kugimiya”





Newly airing Kugyu anime Aria the Scarlet Ammo (or Hidan no Aria) has been panned for a total lack of originality and a story which “feels as though a middle schooler slapped it together,” with the presence of ample service, heavily armed schoolgirls and Rie Kugimiya seemingly unable to save it – although similar criticisms were levelled at Infinite Stratos, an anime which went on to enjoy blockbuster sales…


The bulletproof vaulting horse at least appears set to enjoy some popularity.

Bikini omake:


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    • okaaay,…

      shoot you in your ass?

      shoot you in your head?

      or shoot you in your foot?

      [size=1][color=f52887]efffing retardo, next time don’t bother to post a comment fer christ sakes![/color][/size]

  • ironwarrior says:

    Follow-up Post: (possible spoiler)

    Holy Shit! Just watched it, and this is one COOL ASS ANIME! I love the main character’s narration of events, and the concept of all Bukei High School students having to carry guns and knives is fantastic. Nice positive pro-gun message, which I would have never believed possible in Japan.

    Speaking of guns, the firearm details are nicely rendered and the action shows a John Woo influence. It was also nice seeing an Uzi. I have a fully-automatic Uzi (legally) but haven’t fired it in ages.

    Aria’s voice, which annoying to a degree, provides an sharp counterpoint to the voice of the main character.

    I give this a KICK ASS for the first episode.

  • Wow this was just utterly uninspired. I’ve never seen gunfights as boring as they were in Hidan no Aria. The characters, the plot (was there even one to begin with!?!), the action, and even the animation was all lackluster. Aria is another annoying walking tsundere cliche. “You’re my slave!” *Sigh*

    Here comes the down voting since people cannot grasp the idea of negative opinions.

    Where is the Denpa Onna love? Now Erio is moe!

    • * A high school for kids who wields guns in school
      * Annoying pink haired girl who is greatly sexualized and acts like an immature little brat
      * A bipolar guy who wants nothing to do with his battle school and yet pulls 180’s in his attitude cause of horniness
      * Stock character appearances, stock character personalities, generic plot or lack of
      * It has a fusion of a moe, loli tsundere simply to pander to it’s audience
      * Unnecessary fan service
      * cliched version of many other anime’s already listed on here
      * the fact a little girl like her could fire a gun without it flinging back smacking into her temple
      * Action sucks, comedy sucks if there is any, no drama
      * etc.

  • Meh. If it doesn’t at least give panchira it’s worth nothing to me as far as fanservice, and from the looks of it the characters and plot aren’t great either. Probably a pass for me unless they up the service or the writing.

  • I almost picked this up to watch but…its just another shakugan no shana. There is even a transformatiion mode where the hair turns from one color to red. I wouldn’t have minded so much if there wasn’t that transformation mode.

  • ironwarrior says:

    Sounds like a winner to me! I’m waaaay to old to give a rat’s ass what anyone ELSE thinks about an anime I like.

    Personally, I like anime with:
    1) Fanservice
    2) Boobs
    3) Chicks with guns or swords
    4) Action
    5) Boobs

    Did I mention boobs? Any size will do, but larger is better 🙂 As long as there are plenty of boobs and action, I’m good. I liked Infinite Stratos, but Freezing was so-so.

    I also like dystopic anime…with ACTION!

  • I’ll say this first, I’m not a fan of Kugimiya.
    Actually, her voice makes my ears bleed, like Kuroko’s VA does to some people (Though her role as Kagura in Gintama isn’t effecting me somehow, hmm).

    So while I was looking forward to Lotte and Aria, expectations decreased a lot since she popped up as the VA (And Lotte’s manga-story was thrown in the garbage bin from the get-go by the staff. What the hell?!).

    Though Aria has one good thing, which will hopefully stay that way: The MC isn’t taking shit from the TsundeRie.

    Maybe I should just enjoy the fanart that scene will be delivering.

  • if there’s 100 original expect 100 copies

    they can’t all be original, a lot are inspire by others and so will contain similar settings or elements

    with that said, it’s all about the characters and development

  • Well, since most of these recent animes seem to be “middle-schooler” fantasies and/or genric loli-moe comedy adaptations…yeah, that explains why it feels that way.

    It’s hard for Japanese to NOT fantasize about school-loli-moe-action. Because that’s what’s horribly lacking in their life. Fun.

  • I think this just goes to show how shallow current anime fans are.

    Remember when anime used to be decent in the 90s? Yeah, well its shit now and its all your fucking fault for buying buckets of moe crap

      • Not even, 90’s style anime continued into about 2003-2005 and then suddenly shit just WENT TO HELL -_ –

        what a devolution… only a few good anime come out every season with less quality then a year before, while each season gets flooded with more and more CRAP

  • Presentation first, originality later.

    Honestly to say, I wouldn’t negatively judge an anime simply based on the amount of similarity or rehashed elements. There are times when two ecchi anime ended up being one as good while the latter one is just plainly bad. One of my many examples of heaven and hell comparison I can dig out from my experience watching of watching anime with this kind of genre is B-Gata-H-Kei (awesome) and Rosario+Vampire (trainwreck adaptation).

  • Eh, I found it entertaining enough. I was able to enjoy Dragon Crisis, Kore Wa Zombie Desu Ka, and Infinite Stratos even though they were all derivative. I’ve said it before and I’ll say it 1000 times more, originality does not automatically mean quality. It ain’t my absolute favorite, but it isn’t total shit either. It’s only the 1st episode, so let’s let the series do what it has to do.

    Also, funny thing about saying things too soon or saying absolutes. They have a tendancy to bite you in the ass. It’s best to reserve judgement until the series is complete, halfway done at the quickest. So I’ll keep watching until then.

    • I agree with what you are saying here. Yes, each anime has something that will appeal to many people; many animes these, days for better or worse, are relying on moe/fan service. In addition to that plot will also not push an anime into the top with terrible art or story. However, if you can get a combination that’s a rare and enjoyable anime.

      Last season if I would have gone off of the first episode of animes I would have rated Freezing the best as there was a chance that the guy might not be fail; however, that didn’t happen. Madoka wouldn’t have been anywhere near the top of my list either; however, it became #1 as episodes progressed.

      Now, I will be the first to admit that I want a solid plot, not just something thrown in at the end to seem like plot. However, this won’t cause me to not watch these fan service based animes. I like pantsu just as much as the next person =D

  • In all fairness, those criticisms to IS were pretty early on in the series, especially before Charlotte was introduced who probably single-handedly made the show interesting lol. The ending was kind of disappointing though.

    Personally I test each new show despite what people say here or on other forums for at least 3-4 episodes before i give up on it. You never know what you’ll be missing if you just blindly follow what others say.

        • … To take it a step forward, girl otaku like fujoshis seem to be very boyish in their looks, allot of them read shonen manga for instance, anime/manga culture seems to gender bend the audience’s views of sexuality.

          In this context female otaku have transgender tendencies towards being male and they only want to see males sexualized in manga which then would make them gay.

          (transgenderish) females = (boyish) females = gay (identity) = (gay/ boy only manga/anime fantasies/crazy?)

          … what a radicalization of the two sides… I now understand why only (sane) straight/gay people watch mainstream anime… going any deeper is insanity..

        • I think I’m starting to finally understand.. it’s like a word you can’t remember exactly but it’s on the tip of your tongue sort to speak.

          Allot of you are actually gay as in homosexual but in a way where you are very feminine and only want to see females sexualized in anime which then would make you lesbians.

          gay/(transgenderish) = (girly) males = lesbian (identity) = (gay/only girl anime fantasy/feminists)

          It now makes sense… I’m so freaked out right now at the general audience of anime…

  • Wow, really? Geez, I remember reading the Aria manga a while ago…sure, it wasn’t a dynamite of creativity, kinda reminded me of To Aru a tiny bit actually, but I still liked it. I’m very happy to hear about an anime adaptation ^^

  • “although similar criticisms were levelled at Infinite Stratos, an anime which went on to enjoy blockbuster sales…”

    Quote for truth right here. Pretty much goes to show the reliability, or lack thereof, of general criticism.

    This is exactly why I don’t give a crap about the whining of the general anime fandom; all they do about virtually every anime lately is whine, whine again, and whine some more. The bill 156 coming up in July? Whiners call it “a chance for anime creators to improve their animes.” Right.

    Many of my favorite animes (most of which did very well in Japan) were bashed by the general fandom for the exact same reasons as Stratos and Aria.

    Anime DVDs in Japan cost about $60 US per volume; BDs even more. For no more than 3 episodes at most per volume, quite often 2. (Yosuga no Sora had the largest number of episodes per volume I’ve seen pretty much ever, but mainly because each volume had episode 1 in it, plus another of the early episodes sometimes, to make each volume a full arc of the omnibus format) You don’t pay that kind of money, especially in Japan’s not-doing-so-good economy, unless you like the series.

    • You missed the point entirely. Just because something is popular or has lots of sales doesn’t mean it’s good. If that was true, then Justin Beiber would be the greatest living musician. So if you like this show, that’s fine, but it doesn’t change the fact that it is wholly derivative and quite frankly, the world would have been a better place without it.

      • Actually, if sales don’t indicate what is good, what does? Things are called as they are because people have come to a consensus about them. Even for something relatively lacking in depth or technical merit, if most people say it is good, then I too must admit it is good – it’s just not for my tastes. Likewise when a niche audience tries to be the arbiter of quality and taste, they are not taken seriously unless they hold some higher academic standing or other relevant clout to make people take notice of them.

        • It’s no hard to understand the polarizing of Madoka though. I’ll point out I never saw an episode but from what I can tell, it was anime with all the generic moe and fanservice package right from the beginning and that’s what pulled it’s audience from and then I’m guessing midway to the ending.

          The anime took a serious route throwing in some actual plot, where your usual bunch of otaku would be forced to try a serious turn in an anime mixed with the usual crap and loved it. Whereas an original serious anime would never have been sampled by this said audience right from the beginning.

          Yes, I am describing some of you on here, don’t be so shocked after reading this.

        • It’s hard to understand that when fandoms are so polarizing. While some say Madoka is good, others say it is bad. So it really comes down to you make the decision to watch it and decide.

          For some, moe/fanservice = always good. lol

      • No I didn’t miss the point, I just pointed out the fact that whiners like you try to ignore in your efforts to bash things; if something sells well, it’s strongly contradictory to the whiners’ claims that a show is bad.

        Naturally guys like you try to stay away from facts like this by claiming it “misses the point,” since it debunks your claims after all.

        I also return your statement back at you; if you don’t like this show, fine, but it doesn’t make it bad, nor does it make your opinions superior to anybody else’s. So stop acting like your opinion of this show being bad is fact.

        Too many people in the anime fandom are like you these days, slamming against shows they don’t like (quite often just for the sake of hating something and not giving any reason or basis at all) and acting like their opinions are “fact.” THAT is what the world would be better off without. On the other hand, sales are FACTUAL numbers, and are far better indicators of how good or bad a show is than the opinions of whiners acting like their opinions are “facts.”

        • If you pay attention to the internet enough, there are always those who bash things. K-ON!, Haruhi, Lucky Star all had hate and hype. I even remember before the first subs for K-ON! came out, the world was divided into pro-Mio and anti-Mio factions. Haters tend to say something is not “good” while lovers will declare it a masterpiece. But you can’t weigh things like that. It’s really up to the viewer to decide if they dislike or like it.

          “1) Correlation doesn’t constitute causation. Because high sales has been correlated to good shows doesn’t mean that all blockbusters are good. Your entire argument is based on the fallacy that “factual numbers” from sales are a far more indicative measure of an anime’s overall quality. This is untrue.”

          What decides if a show is good? The individual’s opinion or some rating scale?
          Some reviewers like to base their reviews on high standards of literature or cinematography. That said, if it doesn’t meet any of the criteria set by Shakespeare or Casablanca the “good” label can’t be applied. But ultimately, the most frequently used scale is opinion- ” This show doesn’t appeal to me, so it is bad. :V”
          So reviews are meaningless for non-sheep. The Anime/manga industry is a business where sellers accommodate the desires of the buyers. They aren’t looking to create the next Casablanca or Shakespearean masterpiece, they are looking to cash on the current popular trends, the same way music companies are cashing in the Teen idol craze. Because *shock and awe* anime is made to make money.

          “2) You are correct that there are many who “hate” something irrationally, without substantiated proof just for the sake of “hating” something. In this case, however, there has been a logical and coherent argument for the “whiners” as you call them. The show is claimed to have a weak plot. Whether you dispute that claim or not is another story, but dismissing that claim without even acknowledging it is another logical fallacy. You are assuming that all the “whiners” who have a problem with this show are motivated by only irrationality. In reality, they DO have an actual, rational argument to put forth.”

          Try to rationalize it and you will get purely nit-pickery. For some if a show has cute girls it automatically loses points. Because the people who decide what is good or bad use their opinions. If you are taking any of these people as gospel, you’re accepting someone else’s values as your own.

        • You are all missing the point, because you’re all trying to measure the quality of a show based on rational factors, but the problem is that enjoyment isn’t a rational matter. Just because a show has an original plot, new characters doesn’t mean you’re going to appreciate it, and it is essentially very subjective.
          What you need to change is your premise towards these shows; don’t expect to be blasted away in amazement with every Anime you watch, but set your standards according to what you’re watching…

        • There are many people that are looking for originality and plot than plain old rehashing of the same story over and over with just a different event at the end. Exactly why IS had no plot appeal to me. Granted it had some nice fan service scenes; the plot was about as boring as they come and expected ending was expected.

          Now this is good and all for people who enjoy moe, pantsu shots, and cute girls. Don’t get me wrong, I watch these too just for the cute girls; but their actual quality is limited to their drawing/art (cute girls) which at best can only partly save them (then again, you have to notice that 70% of anime these days is all about moe because that’s what people seem to buy).

        • Shinji, while you are correct about the dangers of jumping on the bashing-wagon everytime it comes around, it is important to note that your argument is logically flawed.

          1) Correlation doesn’t constitute causation. Because high sales has been correlated to good shows doesn’t mean that all blockbusters are good. Your entire argument is based on the fallacy that “factual numbers” from sales are a far more indicative measure of an anime’s overall quality. This is untrue.

          2) You are correct that there are many who “hate” something irrationally, without substantiated proof just for the sake of “hating” something. In this case, however, there has been a logical and coherent argument for the “whiners” as you call them. The show is claimed to have a weak plot. Whether you dispute that claim or not is another story, but dismissing that claim without even acknowledging it is another logical fallacy. You are assuming that all the “whiners” who have a problem with this show are motivated by only irrationality. In reality, they DO have an actual, rational argument to put forth.

          I would like to note that reacting with a “stop whining” to every instance of criticism is just as mindless as is jumping on every criticism wagon that rolls about. The least you can do is to actually read the arguments and debunk them with proof of your own, if you have any.

        • I also agree with anon18:23, just because it sells a lot doesn’t mean it’s actually good.

          The Twilight books are bestsellers and they’re pieces of crap. That is a fact. No seriously just read it, even an English-as-second-language person like me can’t comprehend how that book got published without going through a QC (and that’s without taking into account story, characters and such).

          I understand where you’re coming from; while I am one of those people who think shows like this one (boobs, guns, and loli faces) are merely there to titillate the audience with cheap fanservice, sometimes a nice light show is what we need.

        • @shinji103

          You see, Shinji, if you had been more like that in End of Evangelion, then you’d be loved o so much more! …but then we wouldn’t get the new movies… which I’m not sure is a good or bad thing yet.

          Honestly, I never listen to anyone about an anime or a game before seeing/playing it. Ever. Only time I get information is when it’s incidental. I can already sense if an anime is going to be good or not, and that’s because I go into it with the express purpose of enjoying it on the terms of the creators: no preconceived notions, no spoilers, no opinions influencing my perceptions. Just my eyes, my ears, and an open mind to let them serenade me through their story. If it has problems, I pick them up, but problems rarely make them unwatchable.

          It is the immature nature of our generation in general that causes such awkwardness among anime fans. Not being able to recognize social cues in terms of knowing how to speak universally about something you enjoy without being annoying, and asking someone what they disliked about something rather than assuming they’re stupid for disliking it. Nine times out of ten you’ll earn respect even in a disagreement if you stick to your confidence about why you enjoyed something despite another person’s issues with it, and are able to articulate it in your terms without making them wrong for it. It also helps knowing that 95% of the time, people hate anime because of outside influences they don’t even recognize, hence my earlier statement 😀

      • Long or short doesn’t matter. At least he’s using those wall of texts to make a point, unlike what you did here which is no different than flamers in a board that just try to end an argument with “Fuck You!” thinking that they eventually will win the flame war for swearing.

      • What the hell is that supposed to mean? Is that some kind of knock against titles that Kugimiya has been in? Sorry, most of what she’s in that I can recall:

        Shakugan no Shana
        Zero no Tsukaima
        Hayate No Gotoku

        etc. etc.

        Were fuggin stellar titles that most people seem to enjoy…

        • I second the person who said tsundere are overrated. Though I found Hayate no Gotoku to be hilarious, and Shana’s pretty awesome, Zero was pretty god-awful. Some of the fanservice was nice (when breasts were involved, at least), but it seemed a lot of the story was eskewed in favor of “here’s an over-reactive bitch voiced by Kugimiya as she whips somebody, enjoy” (I hear it even greatly deviated from the light novels in favor of this crap, but I haven’t read them).

          From the first episode, I fear how this is following the general trappings of creating yet another over-rated Kugimiya tsundere. Lessee, based off a light novel? Check. Jokes about her being flat? Check. Busty love rivals (gotta prove them inferior to pettanko after all)? Check. Flat Kugimiya girl gets mistaken for, and plainly acts like, a child? Check. Bah… the light novel industry must really be cashing in on these type of female leads, because how else could Rie be continually pigeonholed in these very similar roles? At least the male protagonist turned out fairly interesting (surprising since few efforts seem to go into making the males interesting in these type of shows), and the scene where he “transforms” and pwns Aria’s ego was easily my favorite part. XD

        • Totally agree. Hayate no Gotoku would still be awesome for me even without Kugimiya in it since I’m no seiyuu otaku. heck, the only seiyuu i like is Noto Mamiko, and even with her as Satellizer in Freezing, it still cant make me watch the show..

  • i couldnt get off the “kore wa zombie desuka?” of this episode, i dont know if it was the character designs, or the quality looking like the average of studio deen but the main caracter feeled like a copy/paste of ayumu aikawa.

  • Not surprised, most anime these days have these traits.
    1.Op women, given powers men can’t have for no reason, literally they don’t even say why!
    2.Op male with no reason, not even a background story or a decent explanation.
    3.It’s either harem or ecchi or contain those two genres.
    4.Horribly bland side characters, too focus on the little main character development they have.
    5.An op sword girl in everything.. (I don’t care if you say it’s “cool”, it’s getting old and stupid)

    Anime these days are getting blander and blander.. nothing decent, not relying on fan service, or real quality.

  • Watch C, Steins, Deadman and Ao No Exorcist for real anime that the studios actually put effort into making them.

    Just cause IS did well in sells does not make it good, just that the general audience of anime are pathetic losers.

    • And since I got your attention, try AnoHana as well for those who would like something outside action but done well. Warning: it has no ecchi, no moe, no tsundere, no harem, no stupid panty shots, no boob shots, and from what I can tell no cliched school setting and other mind numbing generic crap.

  • lols man I dont care if infinite stratos was record breaking in sales but it was depressing to watch such cliche bollocks, watched first episode of this and not gonna watch anymore which is what I did with infin strats just watched 3 episodes then gave up.