Fans of mahou shoujo anime Houkago no Pleiades are buying Subaru automobiles in droves (if 4 cars constitutes a drove).
2ch has seen at least 4 fans of the show posting up the receipts for cars they bought out of a sense of mahou shoujo appreciation, for models ranging in price from $15,000 to over $35,000:
The anime’s production was bankrolled by Subaru, and each character in fact owes subtle aspects of their design to Subaru models.
The direct proceeds from the sales of 4 cars are of course unlikely to fund the production of an anime, but the effect on brand awareness and perception amongst the car-shy youth of Japan may well make it a worthwhile investment as an advertising campaign, and certainly make Subaru the premier maker for anime fans (or those willing to make a $30,000 purchase on the basis of a cartoon at any rate).
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I would buy one too, if I had money.
I didn't saw any car btw!
I'm sure car receipts count for something.
Car models for the curious;
1st: Subaru Stella
2nd: Subaru Impreza
3rd: Subaru Stella
4th: Subaru Forester
in a real subaru, Pistons bang sideways
Stellas are kei-cars while the Impreza is the 1.5L standard model.
Still waiting for that maniac who buys a Impreza WRX STi with the Pleiades Mahou Shoujo itasha design...
At least this isn't a waste of money.
Well i think they'll buy three. One for display, one for use, and one back up.
I did that in Gran Turismo once. I like Fiat 500s.
Can't wait till we get the 500 in USA. Not sure if I'll buy one though.
wot... the name may be gone... um, the new R35 is still badged as Skyline...
'SUBARU IS GAY'
Gayness is a marketing point nowadays.
Convince people that Subaru=gay and Lady Gaga will buy 1000 Subarus just to teach people to be gay.
Nope, the R35 is a GTR, the Skyline is a different model available in 4 doors saloon and coup,check Nissan Japanese website...
The good ol' Skyline never disappoints. The name may be gone, but it still lives on kicking ass. Toyota seems to have gone down the shitter tho... car problems, lack of Supra, and now it seems they're going to have a fail attempt at reviving the AE86.
SUBARU IS GAY
BECAUSE YOU CAN'T PUT 19x14 -45 GARSSSSONS IN dEM FENDAAARS.
It is.
I only would buy Honda or Subaru at this point. I'd love an Anime themed one.
I can see the itashas comming
If subaru sold the cars with the Pleiades characters decals on it i'll buy one.
I would.
Oh god, you're right. They're going to plaster Pleiades characters on the hood aren't they?
Subarus are actually decent cars that get good reviews. If you live in a place that gets lots of snow you should definitely consider it for the awd.
Absolutely. We got slammed with snow in CT over the past two months, and even though the roads were very poorly plowed (if at all), I was able to get around just fine in the Outback.
You wouldn't download a car...
Challenge Accepted.
Successful advertisement is successful.
Hmm. Interesting. I've got a 2002 Subaru Outback. xD
going for a 2011 WRX STI 4-door!
Bunta prefers the 22B STi...
I'd hit it. :p
with a truck.
Everything is going according to keikaku.
Funny thing I've seen several bloggers who made fun and pffft on Subaru's effort to promote their car with loli mahou shoujous. Looks like they're painfully wrong now.
They always say that whenever one tries to think outside the box. And then people are labeled "geniuses" just because they try something new that no one else tried and that happened to work in the end.
I'd buy if they have an Aoi car :3
Delicious meganekko loli who's also voiced by Eila's VA...
and so the otaku milking has a new milestone
Possible that they were going to buy a car anyway. The anime could've just tipped the scale.
Dude, a car > tissue box almost any day of the week.
What? You mean you use your car to wipe your cum?
pro-tip. get leather seats.
What's so bad about buying a Subaru? They're good cars.
Subaru lover here~
alright, now just make an anime and get an airport to sponsor it and they'll fly themselves out of the country! :D
The Forrester is actually a good car, can seat a lot and in the US is considered an SUV. But because of how efficient the engine is (and how it still is somewhat a car) buying it meant a lot of tax cuts, and being considered as the best SUV especially in terms of mileage.
Admittedly no one bought a 4WD Impreza WRX STi. lol
Or a Group N PWRC rally spec Impreza with the girls images plastered all over it...
" for models ranging in price from $15,000 to over $35,000"
holy shit and they say the economy is bad?
Why doe I get this feeling that there is a "Just as Planned" comment in this somewere?
subaru is a worthy investment anyway. I'd like to see if someone bought a spec c just because of the show.
I've owned a Subaru for years. If I wasn't already a fan of Subaru, I would be now. So how about a mahou shoujo wrap for my Legacy? I'll be "that guy" and drive around a loli-mobile.
http://www.youtube.com/watch?v=5JX9UNQt2gA New FT-86 Video from Toyota!
That was a successful campaign ^_^
Just wait till the droves join in :D
Subaru...maho shoujou. Now waiting for Nanoha Strikers tie-in.
So if I buy a Mitsubishi Lancer Evo and slap some Houkago no Plaiedas decals will this work too?