Wii “Most Used by Little Boys & Old Women”
- Categories: Games, News
- Date: Feb 1, 2010 12:34 JST
- Tags: Comparison, Marketing, Nintendo, Old People, Statistics, Wii
The results of a market survey of Japanese Wii users seems to indicate the Wii is very much the console of little boys and older women, the two largest groupings.
The survey, conducted by Nintendo in Tokyo and Osaka, also seems to demonstrate a not insignificant number of very elderly ladies have abandoned their knitting in favour of pseudo-exercise, along with a mysterious disaffinity for the console at age 41.
Nintendo’s innovative marketing has proven a colossal success in marketing the Wii (and DS) to people who otherwise never consider buying a console, but the same statistics seem to indicate an equally great failure in marketing to the “gamer” demographic – fortunately a much smaller grouping than practically everyone else.









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Dam o___O
on an unrelated note, I think they cut off at age 7 because any younger and "do you have a wii?" would sound quite odd to the child...
I doubt wii/wee would occur to a small child. Tis Japan, after all. western slang wouldn't count im.
Maybe it decrease at 18's coz you discover another things to play with then that happy era ends and they retur to play games @_@
Like the xbox360?
This is Japan we're talking about here. If your intention was to imply they're having sexual relationships you're sadly mistaken.
yeah that is about right...(but No More Heroes Still rocks)
A-freakin-men to that
Sir Henry Motherfucker!
Halle-fucking-lujah
what the ps3? adn 360? i'm curious on those
As the article points out, the main demographic for the Wii are the people who are not gamers and would otherwise never buy a console system (like the PS3 or 360). This is also why die hard gamers just can't see the marketing brilliance of the Wii.
Old women... go to a gym if you want exercise...
please NO
Heaven forbid!
Who the heck wants to see sagging weights bouncing everywhere on the treadmill???
Because that's exactly what we want.
You go to the gym, ready to work out a bit and maybe hit up on some cute girls while you're there. You go to a treadmill to start up, hoping that you might be able to see the ass of a cute girl wearing tight gym pants or shorts. However, you notice something. There is something terribly wrong with this scene, but you can't exactly point it out. It then clicks in your brain, causing you to feel dizzy.
Instead of the cute girls you were hoping to see, your eyes are greeted with the sight of women who obviously need skin surgery. Flap upon flap of skin, all wrinkling out from their owner's tight gym shorts and sports bra. The liver spot infested flap of skin on their arm sways back and forth, as the old lady power walks on the treadmill. She then stops and turns toward you. Her sports bra soak with sweat, hanging down over her stomach. Her make up has smudged a bit, with eye liner going down her face a tad. She wipes her mouth, smudging red lipstick to the side of her face.
She looks at you and then winks. It feels like she had just shot in square in the chest, causing you to collapse to the ground. You struggle to get back to your feet when you hear a voice.
"Are you alright?" says the sweet sound voice. A voice this angelic must be beautiful. She lends you a hand. You grab her hand and get back to your feet.
"Oh, thank yo-. . ." you stutter.
The girl ended up being a wrinkling old hag, with wrinkles covering her eyes. Her back is hunched a bit, causing her to seem like she's always leaning forward. Her tight white shirt, covered with sweat, gives you a clear view of what she has to offer. She wasn't wearing a bra, allowing you to see her stiff nipples in all their glory.
You quickly say thank you and immediately walk out of the gym. You pull out your membership card and tear it to pieces, letting the scraps of paper fly off in the wind. In your car, you turn on your CD and drive home. Once back home, you step in your shower and go into the fetal position, staying like this for 4 hours straight.
"I hate the gym," you say, as the water pours down your face. In your hand is a blade, which you place on your wrist and neatly slice your arm upwards.
"I'm free," you say to yourself, as you loose consciousness and go to the big moe blob in the sky.
This gave me a weird mix of emotions.
a bit disgusted...
Creeped out a bit......
Lol'd some.....
cool story
, bro.
LMAO !!!! good one Peter xD
You could always start training with a Wii. ^_^
What if the old women are mostly playing Fatal Frame 4 instead of Wii Fit? You can't really get your heart attack inducing scares on a treadmill.
just means shotacons likes playing with their WIIs
That why Project nate is coming out so shotacons can start playing with there 360
???
Profit!
..........what about little girls?
What about them?
Little girls play with their nii-chans.
And according to Yuu Mental Clinic, that's awwwwright.
Well, you know... this and that.
You people disgust me :S
I like them.
Oh you.
I play with them.
They make you feel so Good [http://www.youtube.com/watch?v=jItz-uNjoZA].
Little sisters are the key to happyness. ^_^
Playing doctor.
What this chart shows:
Young boys will grow up to be the next generation of gamers.
They will influence future games and game culture based on their nostalgia.
So mock them now, but watch who gets the last laugh.
In the future we will all be playing Wii games. Hah!
Which is true even if this generation does continue to play games the newer generation will have more people.
Ever heard of inverted population pyramid?
Don't forget that old people tend to die off...
pathetic idiot
"They will influence future games and game culture based on their nostalgia."
Evidently, this is wrong, as the current generation of gamers failed to influence the little bastards into letting go of their Wii's, so there's no reason they would have any influence on the next generation.
The following generation will have to reinvent graphics and processing power all over again.
"Young boys will grow up to be the next generation of gamers."
This definitely didn't happen with the previous generations, clearly those who were 6 when they played with the NES back in 1987 are still 6 year olds... dude, the stuff I have to read OTI...
I know why around the 18yo the WII users are decreasing.
They are switching to Eroge.
Playing sport called Fapping Fever.
I doubt they wait until they're 18 before they start playing. I know I didn't.
You're losing your touch with reality if you think people start fapping at 18.
There's nothing preventing a teenager from fapping and playing the Wii during the same life period.
After all, neither activity poses any challenge, although fapping is more rewarding.
It doesn't take any survey statistics to already know Nintendo consoles are for kiddy games.
So were the NES and SNES. It worked for Nintendo then, and it works for Nintendo now.
If you had a NES and were over 18, you would've been proud of it. The SNES was weak compared to the Genesis' manliness, but still was mostly okay. And the Nintendo 64 undoubtedly marked Nintendo's (and Miyamoto's) highest point in creativity and innovation, although not so much in manliness, not to mention their progressive estrangement from third party developers and publishers.
The GameCube and the Wii, effin' lol.
You glimey bastid. The SNES was pinnacle of manliness and the only fitting choice of the manly gamer. It chose quality (and didn't forsake quantity) of titles over the slight edge in power the Genesis had. Not to mention the SPC700 flew circles around the FM -and- the PSG chips of the Genesis. How embarrassing.
As for the Gamecube, while it's true that the N64 is undoubtedly the greatest console of the post-SNES generation (or as I like to call it, the Silver Age; following the Golden Age) the Gamecube was no less a respectably manly console whose only fault was that the kiddiez couldn't call their waaahmbulances fast enough because Mario Sunshine wasn't a ground-breaking, genre-(re)defining installment of the Mario series. Cry me a damn river, it may not be the next coming of Plumber Christ but it was a damn good Mario game. Anybody who disagrees with me has sand in their vaginas.
*flex*