The news that xxxHolic is to have its new anime (OAD) bundled with the 14th volume of the manga, due Jan. 16th, has been quickly followed by news that ツバサ / Tsubasa: Reservoir Chronicle is also set to get an anime DVD attached to the 26th volume of the manga, due Febuary.
Animation is set to be undertaken by Production IG; they both look to be 25 minute single episodes.
Could these developments presage new series? It does not seem economic to go to the trouble of organising a cast and staff for single episode productions, unless it is some sort of pilot or recurrent project.
It also seems that we are witnessing something of an attempt to change the business and marketing model for OAV sales lately, what with the deliberate coining of the OAD (Original Anime DVD) label and the persistent efforts to tie the manga and anime productions together.
Whether this is just a marketing ploy for forcing fans to buy bundled products, or a new way of delivering anime which might otherwise be uneconomic remains to be seen.
This via the official Kodansha site.
On a completely unrelated note, aren’t these images nice: