A company involved with localising Japanese games for the US has publicly lamented the fact that US retailers refuse to carry games which insist on substituting Chinese cartoons for the sort of manly testosterone dripping beefcakes Americans apparently love so dearly.
Xseed, the localisers for Japanese RPG Zwei, report that “retailers aren’t too crazy about the cutesy graphics, which makes our job a little more difficult.”
In an earlier update they mourn the fact that US retailers apparently refuse to stock insufficiently manly games:
“We do take game requests, but games based on anime are very difficult to do – unless it’s a Dragon Ball or Naruto title, retailers refuse to carry them.”
Japanese publishers and US retailers seem to agree – American gamers simply hate anime.
Obligatory “east vs west” cover comparison: