Top 10 Anime in $$$
- Categories: Anime, News
- Date: Oct 2, 2009 14:43 JST
- Tags: Anime Goods, Business, Marketing, Pokemon, Rankings, Shonen, Statistics
The 2008 market for character goods in Japan was estimated at $17.1 billion, and recently released statistics allow the top anime franchises to be ranked according to how much merchandise they sold, a very important metric as sales of anime goods can dwarf proceeds from anime sales.
The figures themselves, compiled by Amusement Journal, are based on extrapolations from a 1,000 participant consumer survey, rather than on actual sales (which would involve thousands of companies pooling data). 100 franchises of all kinds are ranked.
The percentages represent estimates of the scale of the franchise out of the entire market; the number in brackets is the ranking out of the overall top 100 franchises, most of which are not anime related.
1. Pokémon 7.46% (1)
2. Anpanman 7.28% (2)
3. Precure 3.24% (7)
4. Gundam 1.36% (11)
5. Dragonball 1.36% (17)
6. Doraemon 0.88% (18)
7. Naruto 0.70% (23)
8. Onegai My Melody 0.63% (26)
9. Haruhi 0.54% (28)
10. Evangelion 0.52% (30)
11. One Piece 0.48% (32)
12. Yu Gi Oh 0.47% (35)
13. Gintama 0.44% (38)
14. Hitman Reborn 0.39% (42)
15. Bleach 0.34% (46)
16. Code Geass 0.32% (53)
17. Conan 0.27% (63)
18. Tennis Ouji 0.22% (67)
19. Shugo Chara 0.17% (82)
20. Gegege Taro 0.16% (86)
In case you are wondering how, for example, Haruhi could end up beating One Piece despite One Piece being vastly more popular, the most probable explanation is simply that popularity (in terms of rating and readership) and the ability to sell merchandise based on a franchise are not always closely related.
Consider for example the number of Haruhi figures sold versus the number of Luffy figures sold…
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They need to make Sayonara, Zetsubou Sensei merchandise. that's what's up.
http://www.youtube.com/watch?v=8m_6W8NN1gM
Nuff said.
http://www.sankakucomplex.com/2008/11/16/pikachu-nightmare-collector/
"The figures themselves, compiled by Amusement Journal, are based on extrapolations from a 1,000 participant consumer survey, rather than on actual sales (which would involve thousands of companies pooling data). "
Fail.
Amusing indeed, though.
Pokemon WILL be No.1 next year. Its old but still can't stop from gaining its popularity.
Funy thing about is that over 3/4's of those anime are either kiddie and/or 'tween" anime that either outright suck quality wise or are nothing more than anime made to support card games,console games etc..I counted only 6 out of the 20 that i would ever even entertain the idea of watching.
Still can't see gundam merchandise not being no.1 or at least 2.
БЛЯТЬ НУ И ХУЙНЯ!
какого члена не пишется по английски?).. никто не поймет ведь.
wtf?..
Не могу говорить русский
заявила хуйня из захуины
wtf pokemon fukkin sucks i hate that damn cartoon... number 1 should be Code geass then bleach,naruto and eva 4th -.-;
dude their looking at merchandise sales not anime popularity and besides naruto sucks, bleach sucks, code geass is ok and eva is awesome but old so its not going to move a lot of merchandise if any
"eva is awesome but old so its not going to move a lot of merchandise if any"
Yeah, sure.
Dude, its not about the anime popularity... Its about economic merchandise
and "its super effective"
All hail Lelouch!
Gegege no Taro? Sure it's not Gegege no Kitaro?
i can understand 8 yr olds liking pokemon...but there are 40 year olds who spend 500$ on the cards...plz die pokemon...
Pokemon's going to hell sooner or later, their new Pokemon's are like something straight out of a horror movie? And since when they started teaching kids about creature gods?
One piece needs more moe to increase their sales, Shugo Chara & Precure FTW
the problem is that since there is no way to "Catch 'em All", people are watching the anime to see how Ash throws a Pokeball and manages to catch Legendary pokemon so easily. So gradually Pokemon grew to be the top
I wanna be the very best
that no one ever was....
pokeporn first?
What no Hello kitty and Fate ? I'm surprise to see Gintama there considering it lack of figures
It starts the article saying it's based on a survey, not anything like sales or facts.
Don't pay any attention to this worthless list in any way.
Fucking christ..
As expected of pokemon
Yay! Pokemon!
Hey, I love several things from my childhood and shall admit that I still play with my old games and toys. Growing up should not mean 'stop enjoying things'.
Hmmm.. *looks at your Sato-chan avvy*...
Yea, nice ol' memory..
Thta's my EVA, even after 10 years, it's one of the best-selling nn-children oriented
"Consider for example the number of Haruhi figures sold versus the number of Luffy figures sold…"
That's not possible. Luffy's just too fucking awesome to be compared to the likes of a maniacally-egoistical teen girl that just bitches around on her show.
Ah, of course, I'm forgetting about the fetishes of crazy otakus. Sorry.
Anyways, I'm not the least surprised that pokemon nor gundam being in the top 5.
well there is Nagato, i give my vote to her
Lonk live Pokemon!!!
...and bring nack Misty/Kasumi
Go, go, Shugo Chara!
QFT
I'm surprised Yu Gi Oh isn't ranked higher. Children's card games are serious fucking business. People will pay upwards of $200 for cards that they could just get by buying a couple boxes of packs. But then again, this probably doesn't count that sort of resale.
Oi, enough with pokemon already, it's time for em to make sexymon.
Wait... Conan is # 17? As in.... the Barbarian? :O
the detective turned child detective.... that's a classic
I wanna be the very best
like no one ever was
to catch them is my real test
Why does this guy keep spamming his own threads?
I whistled for a cab and when it came near the license plate said FRESH and there were dice in the mirror
If anything I could say that this cab was rare, but I thought, "Nah, forget it. Yo, holmes to Bel-Air!"
I pulled up to the house about 7 or 8 and I yelled to the cabbie, "Yo homes smell ya later!"
Looked at my kingdom I was finally there, to sit on my throne as the prince of Bel-Air.
Meowth, that's right!
To train them is my cause
c-c-c-combo breaker!!
I will travel across the land searching far and wide
Where did he gets this facts from? Pure imagination or does he has a reliable source?
If you go back and read the article, it says.
It would be helpful and polite if the writer included a link to the source of the data he is quoting.
OH BOY
Because you delusional bastards don't understand, that main character goods consumers are KIDS who want TOYS, not bunch of overgrown salarymen wasting all their money on plastic incarnations of their sexual desires.