CyberConnect2 CEO Ultimate Narutard
- Categories: Games, News
- Date: Sep 6, 2009 13:45 JST
- Tags: .hack, Adaptations, Collections, CyberConnect2, Naruto, Otaku, Shonen Jump
Hiroshi Matsuyama, the CEO of CyberConnect2, the company responsible for the .hack and Narutimate Hero series of games, has confessed that he is a Naruto fan of legendary proportions, buying 15 copies of every volume and owning every issue of Shonen Jump published for the past 5 years.
However, unlike the unproductive obsessions of so many otaku, his has given rise to a successful company and a superb series of games, which he says is all down to his consuming love for the story: “The trick to producing an anime game is love for the original work!”
He explains that his success in publishing Naruto games stems from his obsession with the series:
He buys 15 copies of each volume.
He buys every single DVD.
He buys 2 of each issue of Shonen Jump, and keeps every issue published in the past 5 years.
He has the company buy film tickets and distributes them to staff.
He attends every single domestic event he can get to.
Naruto is a constant in every display set up by the company.
He makes sure to share every kind of Naruto good with company staff.
All are purchased with either his or company funds; he explains that publishers never supply such materials.
These are just his personal activities; for the company as a whole he ensures further measures are taken:
The company has a 1,500 volume manga library.
It has a 2,700 volume anime/film DVD library.
All kinds of magazines are provided.
Though some doubts are raised as to whether all of these are strictly for company use, and not in fact an extension of his collection, he insists cultivating love for Naruto and other titles amongst his staff is tied directly to the quality of the end product, and with such high quality games few could deny this.
He illustrates his ecstacy at reading the high praise heaped upon him by Naruto creator Masashi Kishimoto, who describes Narutimate Hero as “an absolutely miraculous”:
He went into great detail at a recent event about the challenges of creating games based on existing non-game franchises (as any gamer will be aware, frequently a painful issue which has more to do with merchandising than it does producing a quality title).
It is, he says, “even harder than producing an original game,” conceding that although promotion may be easy and a clear target market exists, dealing with the many issues posed by publishers and creators presents many challenges.
He hints in less than uncertain terms about the problems publishers can pose: “There was a huge fight over the first Narutimate Hero game. They were dead set on things. It was extremely difficult to persuade them of the fact that games are a distinct form of expression.”
A string of successes has engendered a more trusting relationship, reducing difficulties, he says, but challenges in dealing with the schedule of airing anime, and with the problems caused by “current events,” perhaps a veiled allusion to the sort of delays and cancellations which can be forced by the latest media hysteria.
He is none too convinced about how the rest of the industry knocks out its games: “A lot of times other game companies would tell us how they thought it should be done, it really sapped our motivation.” He cites a versatile development system and flexible scheduling as being key to CyberConnect2’s success.
Via 4gamer.


















lol
BELIEVE IT!
no
YES!!
Try harder
Actually, that's awesome. Naruto is a phenomenon, although some people hates it.
you mean everybody hates it...after 400+ chapters of stupidity...
Did you not read the article anon?
There's a reason why current fans of the series are called Narutards...
It's because you have to be a true fanatic to still like it.
I simply thought it was because it became mainstream and people who are retarded have a weird concept that Naruto is the only anime, ever.
I thought they called them Narutards because they were retards who liked Naruto. Retards who like Naruto.. FAGS!!
Naruto's great and all that with the really long stories and what not. It's the Narutards I hate.
Well consinder its was next best thing since Poke Monster and Dragon Ball Z.
Actually, One Piece is the only series to reach DBZ sales.
BELIEVE IT! OR NOT!! ^_<
RIPLEYS STYLE!
^Mine - Forgot to log in.
Narutards never fail to amuse me, btw if narutards from my high school saw his collection, I bet they would go on a weeaboo frenzy.
Narutards don't need to see his collection to go into a frenzy. They're in frenzy mode 24/7.
SPASM WEEABOO NO JUTSU!
Hah!! XD
thats is otaku
narutard is way lower quality than that
narutard is the shit that comes out of otaku. Theyre really lesser beings.
Fuck you loli fag anon
It's a shame that "love" is directed towards trash.
He is a millionaire and you are not. So much for your precious "taste".
I think that .Hack// series are better.... I can Lol hard everytime that I hear SKEEEEEEEEEEEEEEEEEEEEEEEITH XD.
Naruto is relatively fine tbh, it's just the filler that's bad.
Aside from that it's an epic plot with original and well developed characters.
A baddly told epic with well developed emo characters. But it is readable.
Don't forget the shounen clichés Naruto is filled with.
Don't forget the cliches that almost every other single show is filled with.
Honestly I don't dislike Naruto, it's the Narutards that annoy me
Yeah, Naruto isn't bad, it's the part of the Naruto community that are weaboos.
Honestly, some people who bash Naruto are just following the crowd in bashing Naruto... :/
People like to mob-bash on anything that a mob is bashing.
"Honestly I don't dislike Naruto, it's the Narutards that annoy me"
agree LOL
anyway, .hack series is much better than Naruto IMO. eh they got a nice plot twist and a kewl characters.
"He is a millionaire and you are not."
Wealth doesn't equal good taste.
agreed.
It's because you'll never understand a millionaire's taste.
Doesn't it look more impressive by the fact that he can turn trash into gold?
Most otaku do nothing but turn gold into trash, so there is a world of difference.
"Most otaku do nothing but turn gold into trash, so there is a world of difference." Ouch, it surely hurt a lot.
PWNED!
The Truth always hurts.
Considering CyberConnect2's made .Hack// series and help Milk that series with Bandai already they are Milking Naturo now they made a good choice.
Whats next a Naruto MMORPG if they play there cards right they could make it popular.
A Naruto MMO could be pretty good if they don't include plots from the series or keep any of the characters. The things I don't like about Naruto is the abundance of emo characters, the few cool characters always getting killed off, and the fanbase.
Artefact, you best be trollin
I already went through my naruto phase, but i'll admit...a company having their own manga library...thats fucking awsome.
i would work there for free... as long as someone feeds me
Strange cat..
Fucking awesome indeed.
Actually it isn't that uncommon for a gamedeveloper to have a small library and a game room, but the amount sure is.
tell me Ano, which one are you a fan of?
So you can mock it? Nice try, Anonymous.
Oh, wait--
I wonder what happens if he finds out that one of his employees is a fan of bleach or one piece?
He will be ou t of the company
so what? I'm a fan of Naruto, One Piece and Bleach
Then congratulation...
want a cookie
they're free
^I lol'd at these comments.
HA!
PWNED
I wonder what would happen if he finds out that one of his employees isn't a fan of Naruto?
they get their cock sliced off
What if you're a girl?
You get your boyfriends cock cut off.
What if she doesn't have a boyfriend?
Then she gets her cock cut off.
Why do you think she doesn't have a boyfriend?
Uterine removal.
Get your left boob lopped off.
so what? I'm a fan of Naruto and not a fan of Naruto
Hmm, I just wonder if most of his employee get sick of Naruto already, like something is one thing but see it most the time without getting bored is a bit tough for me.
That is extremly impressive
At least he's good at what he does
It's nice to see someone who can keep their passion and turn it into profit.
At first I was gonna say "why get 15 of each volume" but since he shares it with the staff, it makes sense. He probably has a stash that he keeps for himself and never lets his employees see.
CyberConnect2 = Godly
Hiroshi Matsuyama = Godly Otaku
I hope all otaku strive to be like him
Yes, we all are.
We do! However most of us lack the determination and/or skill to make it that far.
And money...remember money
Holy shit.
I don't care if it'll be all Naruto, all the time.
I want to work there.
wow, anime version of google?
all you can eat food replaced with all you can read manga?
sounds like a dream company.
i would like to start a company like that or work in one.
Too bad more people in the industry aren't like him. Imagine the great games that could be made if the people working on them were die hard fans of the series itself and not just doing it for the money. You can really feel it in a person's work when they're passionate about what they're doing.
Agreed, it's rare to see good games made out of franchises, they're always cookie-cutter, generic shit that have nothing to do with the franchise.
I'm guessing most of them are money chasing fakers who mock otaku...
I was just telling a friend this, I pretty much feel the same as Hiroshi~chan I really wish I could meet him. And naruto is not a crappy anime it's just become really mainstream and that kind
of lowers people image of it, but then you have the fag who try to talk crap about it because every
one else is doing it.any ways CC2 and takara tommy should be the only devlopers allowed to make naruto
games sine they really understand it and they're passionate about it. Unlike shit devlopers like ubisoft, they aim their game for the mainstream
american audience and they dont truly get naruto and thats why their games suck so much ass, let a lone the fact that ubisoft sucks huge dick and are some of the wrost devlopers ever and my japanese coach was their biggest highlight and that wasnt even that good.
When I take over from him, its going to be all One Piece.Believe it!
and when Naruto finally ends, the company begins to go downhill, cuz they got no Naruto chapter to look forward to.
If they keep making Naruto games after the manga ends then they could still do pretty good. Fans don't stop liking a series just because the story ended, just look at DBZ. No new Naruto chapters will just make Narutards want new games even more.
At least his dedication isn't half-baked much like other people's.
Agreed. When someone says that they like the show/game/movie they're working on I always wonder if they're only saying that because they have to or if they are an actual fan.
Plus let's not forget, the Narutimate series is actually one of the best anime fighters to date.
It must be the best example of an anime "character game" ever, all things considered, in fact, in certain respects it borders on an interactive anime.
Despite all the 'hate' it has generated (mostly from other people and not the series itself), even I think Naruto deserves a little better than said flak it has been taking.
This. Been reading the manga for seven years and I still enjoy it for what it is and trust me it's not as bad as people make it out to be, I guessing people don't like the fact that side characters have been reduced to the background.
The game is fun, that I admit. However, the series itself, I do not like. It seems to go against everything stealth.
Thats what Naruto is, and why its unique, though a series about stealthy ninjas would be great too
It's amazing for what it is. I've been reading it for about 8 year now, and it's rare that i don't find something to like in each chapter (other then sasuke)
the story of naruto is epic.
the filler in the anime is cancerous.
Oh man. I only have seventeen volumes of Naruto (from when I liked it, I'm planning to sell them on Ebay once I get a credit card) and they already take up a rather large amount of space on my shelf... *sigh*
Pokemon, gotta catch 'em all.
"once I get a credit card" LOL
Why don't you do it like me,once bought scan then then throw away the book that how I reduce 40 one piece,28 bleach and 33 naruto to zero
Naruto the anime sucks big time, but the games are everything the anime should be.
CyberConnect2 does a really good job.
Naruto games > Bleach games > One Piece games
Hurry up and release more dothack games. What happened to .hack//Link for PSP?
The majority of the dothack games were shit anyways and the fanbase has died down considerably over the years (not even G.U. could salvage it) so why continue on a dead property?
Though I still think dothack is excellence. It is a convoluted franchise with tons of main storyline and side stories and it's alot cheaper to just dive into the latest game instead of buying all the previous materials.
From the quill of the "Barbarian of Gor"...
Hmmm... Well I never was able to get into Naruto that much, but I do like some stories. Won't go into a rant here, matter of fact he's flattering the writing team big time.
If he has so much money. Help out with the war against Equality Now.
-1
-2
Nobody is obliged to give money to a cause.
Whats up with the ever so growing population of Anons??
Most of us don't want to register an account.
Accounts are for fags.
Like you for example.
Anon is good for when you want to offend, too ^_^
Because Anon are all idiots.
winor
A true otaku
My hero
a true narutard.
now i know why i never liked .hack ...
Different strokes for different folks. I sure as hell don't like Naruto, but others do, and they have every right to...kind of like how I absolutely love ARIA yet everyone says it's boring and uneventful.
Plus, he's gone all-out on his hobby. Props for that.
Soooo can i has naruto in .Hack//Link?
Well, Naruto started pretty good but I guess Kishimoto sensei is a bit lost in the story after 400+ chapters...
Inspired by the article I took a look at the latest chap and...Gosh, the whole 'it's their fate' stuff is sooo boring...> >'
Still I like the art of the Naruto artbook and the covers!! Kishimoto Masashi is a great artist =)
Oh and...
DATTEBAYO!!XD
Kishimoto=fail
Titolion = fag
Narutards=...is something worst out there?
Twilight fans
Too bad his obsession lead his company to pump out derivative games, instead of creating more innovative titles like Tail Concerto. In it's day, Tail Concerto was a technically and artistically impressive game! I can't say either about the recent Naruto games.
Ultimate Ninja Storm was a great fighter.
narutards,
lol
anime/manga for losers who fap to ninjas
BRINGZ ME ANOTHER .HACK!!!!
Which are the biggest idiots, the Narutards or the Naruto-hating bandwagon faggots that keeps complaining about it every-fuckin-where?
Hmm i think i'll go with the latter, all these whining retards makes me wanna facepalm my desk.
It's old, just shut the fuck up about it already..
Not a fan of Naruto here nor even a big hater here, but i applaud his awesome dedication~
That's awesome. Here, read this volume so we can make more fan service.
"Love what you work for. Then you'll never work a single day of your life."
And maybe you can become a millionaire as well.
best CEO ever. if all bosses loved what they were doing, then everything the company produces would be amazing.
I've got the title for picture number 10:
"OVER NINE THOUSAAAAAAAAAAND!"
whoa
now that is an otaku to look up to
*o*
simca is impressed!
I like Naruto. But Im not a Narutard.
This certainly makes me feel better about my nerd hobbies...
FUCK if that's the case i say they let CC2 make a Naruto game it might acctually be good wouldn't that be novel (yes i know there have been a couple good Naruto games but i stress A COUPLE out of MANY)
I love the Naruto series and everything about it but not to that extent.Who has the money to do so? that guy I guess.
SORRY BUT... NARUTO IS STILL IDIOTIC AND CHILDISH in the worst way possible
I don't know where you see the idiotic and childish in a shounen show.
I agree. They should choose to show violence OR silly gags. Mixing those two things is really stupid.
+1
I like this series, but yeah is too long, but is going to end very soon.
Yeah he posted in the Playstation Blog before, and some of those pictures above as well, he's a really big fan of Naruto.
Now it's time for the 2nd game for Naruto! Fight against Pain! :D
.hack > Naruto although love both ^^
I guess in interview all you have to say is "I love Naruto" and you'll get 99 extra point