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Haruhi Endless Eight Marketing Genius


With the ongoing Endless Eight debacle disaffecting what remains of their pathetically masochistic fanbase, Kadokawa and Kyoto Animation have seen fit to continue their jolly antics; their latest fascinating marketing strategy is visible in the release details for the DVDs of the “new” series.

As you can see, not only will there likely be four discs of Endless Eight at full price, they are also patting themselves on the back for their cleverness in identifying the discs only by lengthy and non-sequential series of numbers. As expected of marketing geniuses.

涼宮ハルヒの憂鬱5.142857 ¥6,930 (Disc 2)

涼宮ハルヒの憂鬱5.230769 ¥6,930

涼宮ハルヒの憂鬱5.285714 ¥6,930

涼宮ハルヒの憂鬱5.428571 ¥6,930

涼宮ハルヒの憂鬱5.571428 ¥6,930

涼宮ハルヒの憂鬱5.714285 ¥6,930

涼宮ハルヒの憂鬱5.999999 ¥4,830

Doubtless the fact that four of these discs would have to have the same title never even entered into their thinking.

It will certainly be interesting to see the sales figures for these discs…

Via Moon Phase.

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