Gonzo to be Dissolved; GDH Becomes the New Gonzo
- Categories: Anime, News
- Date: Feb 22, 2009 17:18 JST
- Tags: Business, Downsizing, GDH, Gonzo, Marketing, Strike Witches
Gonzo parent company GDH has decided to change its name to Gonzo, after first announcing it would be sacking three quarters of the original Gonzo; it now announces it will disincorporate the original Gonzo completely, and take on the name for itself, “merging” the two companies.
It appears that anime production within the new Gonzo will essentially be a matter of coordinating the actions of external contractors, as opposed to the business of directly conducting anime production, which obviously proved a financial disaster for the original Gonzo for whatever reasons.
The report outlining the plan also cites cost savings from reducing duplication of work roles and corporate administration, as well as economies from shared offices in Nerima, Tokyo.
GDH, as well as running Gonzo as a subsidiary, also runs a variety of other operations, including a moderately successful mobile gaming business. Presumably these are thought likely to benefit from being Gonzo branded.
Rather than a merger it might be more correct to think of this as a rebranding of the poorly branded GDH (which never had the profile of Gonzo despite being the larger parent) – the report does mention brand strengthening as one objective.
You can read the report in detail here.
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The original Gonzo was in essence a cheap whore with legs wide open towards US, dilluting the anime industry with digusting titles aimed at fat americans. Thank god this buisness model failed.
Yeah, why do they bother trying to appeal to fat stupid infidels like us?
Because you are rich fat stupid infidels.
Well, except that I'm not rich. And I wish I wasn't an American.
A-fucking-men to that AmericanOtaku. I wish I was born on Mars instead right about now, especially with North Korea trying us and a pussy for a president.
oh god and i just bought the official artbook for Strike Witches. Should there be less mindfucking and more quality now that they've uhh... "gattai'd"?
Wow,I'm in awe.Geneon probably hit the first wave then the rest came tumbling down...
i dont know if anyone is aware of this, but in the strike witches official site "http://s-witch.cute.or.jp/", it says something like countdown of days before announce some information, check it, maybe its nothing important, but i think they would realise some information about SW season two.
http://www.sankakucomplex.com/2009/02/20/strike-witches-second-series-announcement-announced/
Just give us R+V season 3 or an OVA without mascot censors we can forgive you.
FUCK YOU, I'd rather Gonzo stop desecrating the awesomeness that is R+V and still to making their no-pan animu.
stick*
In order to save the company...a merger is in order for Gonzo
Just wondering, since three quarters of the original staff are gone, would this mean a drop in their animation?
It will be halving. Most will be produced by external studios.
http://www.sankakucomplex.com/2008/11/11/gonzo-guts-anime-production-over-losses-output-to-halve/
I don't think it would be a bad thing for Gonzo to make less anime. Or at least slow down their production rate. Gonzo had clearly over-expanded until now, making far too many anime at a time and stretching production and financial resources. As long as the 25% remaining are the A-team staff, it is quite possible that Gonzo's animation quality could be maintained or even improved. At the very least, the writing and scripting would be better.
Its Quality > Quantity for me ^^; Though I doubt quality work can be made with 75% less power.
They didnt fire 75% of their staff in one day. Its a plan for the next 5 years or so. Stop reading headlines only.
You apparently have no idea how corporate P.R. works. The '5 years' statement is an attempt to spin a catastrophe into something resembling sensible business 'right-sizing', when they are clearly beyond the point of hacking off their limbs to feed what's left of the face.
The calls for voluntary retirement at GDH, the direct announcement the sacking of 100 of their 130 employees (in an industry where companies ritualistically feign strength to the absolute, dire end), plus the 'outsourcing' admission is proof positive that the studio, as we have known it, is already gone.
Further production on shows such as Strike Witches may very well find funding, but the original teams will be replaced by patch-work scabs (possibly consisting of some original members, now sans benefits and with sizable pay cuts), and the odds are very likely that production quality is going to be negatively effected.
i could understand how things turn out this way
nothing will happen to Strike Witches right?
I hope not.
So they will be outsourcing the actuall production of anime then? Made in China Strike Witches?
NOOOOOOoo000!! *remembers "anal penetration" accident*
hopefully animation from china doesn't explode...
optical penetration will be more painfull than anal...
hope the show they make doesn't make it to the "legendary"
many anime have their animation produced at least in part in korea nowadays, but i've already seen vietnamese and chinese names credited...
even european and north american companies outsource there. so not a big surprise.
i wonder if they'll start writing the foreign names in kanji then, to "hide" the fact that it's not japanese quality.
>>even european and north american companies outsource there. so not a big surprise.
Harvey Birdman is one title that I know pretty much as a fact did this, at least at the beginning (switched to flash to speed up production time). Hardly the only one, but I do recall reading this explicitly.
Well Considering how shitty Gonzo anime faired in Japan this was bound to happen. Now Gonzo anime will suddenly become good under new ownership, or fail do to outsourcing. Time will only tell.
Are you seriously saying that? Almost no companies have done well by outsourcing the majority of the work. Also, if you look at Gonzo, they have made some incredibly popular animes in the past few years (in fact, they've produced more hits than most studios). Full Metal Panic, Chrno Crusade, Kaleido Star, Last Exile, Saikano, Vandread, Gantz. All of these shows have a huge following. (Saikano is infamous...)
This basically means that Gonzo is dead, and a new company is going to impersonate it from here on out.
It will become good inside Japan and'll become total crap for the rest of the world.
ololo
What's with Gonzo and financial crisis!?
they're being affected by america!?!?!
Quickly we must buy Some more Strike Witches Dvd's!
Go go capitalism!
Not surprised.
Also, in b4 everyone else.
Don't try and FP - your comment will be deleted.
Yet you never seem to get around to actually deleting them..
caz there the first ones and get delted and "New" first ones apear xD
anyhow .. so Gonzo died and got reborn.. to some extent.. i hope this means the SW will still be coming around..and they stop making other Crap stuff.. thats total Crap
I do - obviously you don't see the ones I remove.
What's FP?
First post?
37th!
... and hopefully, nothing will happen to the DVD sales for SW... waiting for the d/ls ><"...
Ok, let me see if I understand... GDH, less known than its subsidiary dissolves the subsidiary, takes the name of the subsidiary for itself and then will only oversee anime production, sacking those that made said subsidiary a high profile production group?
22nd!
24th! lol
Yes.
how did this happen
they were walking on a pretty tight rope as it is... at least now we can look forward to getting anime games on our phone =p
The first Strike Witches series is done. The last two DVD eps will reach Japanese stores next week. But don't expect a second series anytime soon, if ever. Hey Obama, how about a stimulus for Gonzo?
some otaku you are, there's still a dvd to be released after next week.
http://www.play-asia.com/paOS-13-71-a7-77-4-49-en-15-strike+witches-70-35ko-43-sr.html [http://www.play-asia.com/paOS-13-71-a7-77-4-49-en-15-strike witches-70-35ko-43-sr.html]
It's this one. That's what I was talking about.
it's not 2009-2-27 yet..... i'm saving any rage or joy till the strike witches announcement. ya'll should too.